Compare TargetSmart vs. The Trade Desk in 2025

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Description

Empower individuals and initiatives through solutions rooted in data. Gain insights into the landscape by utilizing the finest voter data and analytics available. Mobilize your audience effectively to secure funding and lead successful campaigns. Enhance your connection with voters through our cutting-edge media buying platform. As a comprehensive data solutions firm, we are committed to assisting progressive movements and campaigns in their quest for victory. Since our inception in 2004, we have been developing the premier voter database in the industry while continuously innovating ways to harness data for a brighter future. Our all-encompassing media buying platform, TargetSmart MBP, is transforming the digital advertising sector by offering unmatched affordability, speed, and clarity. Connect with your ideal audience at the perfect moment and location while enjoying savings of 15% or more compared to alternative media buying platforms. We are a solutions-oriented company focused on empowering you to better comprehend, engage, and mobilize your essential stakeholders to achieve your objectives, fostering a more informed community in the process.

Description

Advertising serves as the lifeblood of the open internet, providing vital support to content creators, journalists, and the free flow of ideas and information. Our media-buying platform has been designed to cultivate a more engaging and inspiring environment for all participants in this ecosystem. We are dedicated to revolutionizing media in a way that benefits humanity as a whole. Our approach involves aiding brands in delivering a more relevant and insightful advertising experience to consumers, while simultaneously establishing a new benchmark for global outreach, accuracy, and transparency. Discover what sets us apart: we operate from the buy side, which aligns with the interests of everyone involved. We do not direct you toward our own media products, as we have no ownership in any; it truly is that straightforward. With The Trade Desk, you can connect with one billion additional individuals compared to other leading media-buying platforms. Our goal is to ensure that your advertising budget is guided by data-driven insights, promoting transparency across all facets of our operations, including pricing, inventory, measurement, and reporting. By prioritizing these values, we enable a more equitable advertising landscape for all stakeholders involved.