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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

Location intelligence platform for site selection, planning and expansion strategy. Symaps assists clients in various industries (retail and luxury, restaurants, car charging station ,...)) to make informed location-related decisions. The platform can combine and extract the value from various types of location data (sociodemographics, footfalls, competitive environment, private information) to identify and score the best locations. Many functions are available: visualize network coverage, compare locations and identify white zones; target new growth areas based on a predefined set criteria; find similar locations; benchmark with competitors. Easy visualization of layers of data on the map and import and export of data via intuitive interface Symaps platform is available in 15 countries and operates worldwide.

Description

Tamoco offers a comprehensive location-based solution tailored for advertisers, brands, marketers, and agencies. By leveraging behavioral segments, businesses can effectively assess both online and offline engagement linked to location data. This technology empowers Tamoco to pinpoint the ideal audience or segment according to their real-world behaviors. It focuses on identifying audiences based on their movement patterns. By providing interest-driven segments that reflect how individuals navigate known locations, Tamoco enhances targeting precision. Its network merges movement data with demographic insights to formulate highly detailed audience profiles that encompass interests and behaviors. Additionally, Tamoco offers ready-made location-based audience segments accessible through platforms like Dv360 and AppNexus. Advertisers can specifically reach audiences when they are present in targeted venues or points of interest. Utilizing advanced sensor-driven technology, Tamoco enables a deeper understanding of specific areas within these locations for more customized targeting strategies. By bridging the gap between online interactions and offline behaviors, Tamoco facilitates the attribution of digital ads to actual visits in the physical world, ensuring a more integrated marketing approach. This holistic method of engagement not only enhances advertising effectiveness but also provides valuable insights into consumer behavior patterns.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Facebook No 
Google Cloud Platform No 
Instagram No 
Pinterest No 
Snapchat No 
YouTube No 

Integrations

Facebook Yes 
Google Cloud Platform Yes 
Instagram Yes 
Pinterest Yes 
Snapchat Yes 
YouTube Yes 

Pricing Details

From €650 per month
Choose a yearly plan to save up to 40%
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Vendor Details

Company Name

Symaps

Founded

2017

Country

France

Website

www.symaps.io

Vendor Details

Company Name

Tamoco

Country

United Kingdom

Website

www.tamoco.com/solutions-advertising-marketing/

Product Features

Location Intelligence

Behavioral Analytics No 
Data Visualization Yes 
Demographic Data Yes 
Geocoding Yes 
Geofencing No 
Location Tracking No 
Predictive Analytics Yes 
Trade Area Analysis Yes 

Product Features

Location Intelligence

Behavioral Analytics No 
Data Visualization No 
Demographic Data No 
Geocoding No 
Geofencing No 
Location Tracking No 
Predictive Analytics No 
Trade Area Analysis No 

Location-Based Marketing

Audience Demographics No 
Beacons (BLE) No 
Contextual Marketing No 
Footfall Analytics No 
Geofencing No 
Location Intelligence No 
Marketing Attribution No 
Marketing Automation No 
NFC No 
Personalization No 
Push Notifications No 
QR Codes No 
Reporting / Analytics No 
Social Marketing No 
Wi-Fi No 

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