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Average Ratings 0 Ratings

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ease
features
design
support

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Description

Stella is a platform designed for marketing measurement, providing marketers with robust, scientifically validated insights into which advertisements, campaigns, and media channels effectively contribute to increased revenue. The platform is equipped with three primary tools: Incrementality Testing, Always-On Incrementality, and Media Mix Modeling (MMM). Through Incrementality Testing, Stella conducts geo-holdout studies, also known as inverse holdouts, to evaluate performance differences between test and control areas, effectively isolating the causal effects of advertisements as opposed to relying solely on attribution methods. This tool simplifies complex statistical processes, including causal inference and confidence intervals, allowing users to understand the potential outcomes without a specific campaign, thus uncovering the genuine “lift” attributed to each advertisement. Furthermore, its Media Mix Modeling feature employs a unique Bayesian approach to dissect historical marketing expenditures and various external influences, such as seasonality and promotional events, to assess the contribution of each channel to overall sales effectively. By leveraging these advanced methodologies, Stella empowers marketers to make informed decisions based on accurate data analysis.

Description

adCasa is an AI Marketing Operating System built for performance agencies, media buyers, and scaling brands. Developers have unified environments to live and work in; marketers just have a mess of CSVs and expensive, fragmented SaaS tools. adCasa gives performance operators a unified, daily visual workspace. Instead of a basic chatbot that forgets context, adCasa provides a secure, infinite canvas where humans dictate strategy, and the machine handles the math. CORE CAPABILITIES: • Visual Workflow Builder: Connect Google Ads, Meta, Slack, and your CRM on a drag-and-drop canvas. Automate lead routing and live campaign updates without writing a single line of code. • True ROI Analytics: Native ad platforms over-report their own success. Our causal inference engine calculates true incremental return on ad spend (ROAS), revealing which channels actually drive net revenue. • Dashboards on Demand: Stop paying for rigid analytics software. Use plain English to instantly generate custom performance dashboards connected to your live data. • 24/7 Campaign Watchdog: The OS continuously audits active campaigns. If efficiency drops, it halts the bleeding and sends an alert with a drafted repair strategy for human-in-the-loop approval. • Built-In Creative Studio: Generate video ads, images, voiceovers, and background music natively within the operating system. THE PRICING PARADIGM: We believe in transparent, usage-based compute. There are no feature paywalls or "per-seat" licenses. Every user gets full access to the entire OS and 150+ native API integrations. You only pay for the compute credits your team actually consumes.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Amazon
Facebook Ads
Google Ads
Google Analytics
Google Cloud Platform
Google Docs
Google Drive
Google Search Console
Google Sheets
Google Slides
HubSpot Marketing Hub
Instagram Ads
LinkedIn Ads
Meta AI
Pipedrive
Salesforce
Shopify
Slack
Snowflake
Telegram

Integrations

Amazon
Facebook Ads
Google Ads
Google Analytics
Google Cloud Platform
Google Docs
Google Drive
Google Search Console
Google Sheets
Google Slides
HubSpot Marketing Hub
Instagram Ads
LinkedIn Ads
Meta AI
Pipedrive
Salesforce
Shopify
Slack
Snowflake
Telegram

Pricing Details

$2,000 per month
Free Trial
Free Version

Pricing Details

$0/month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Stella

Country

United States

Website

www.stellaheystella.com

Vendor Details

Company Name

adCasa

Founded

2024

Country

United Kingdom

Website

adcasa.io

Product Features

Product Features

Alternatives

Alternatives

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