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Average Ratings 0 Ratings

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ease
features
design
support

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Description

Elevate your advertising monetization strategies using our complete header-bidding solution designed specifically for digital publishers. Move past mere content analytics with Publisher Intelligence, which merges human insight with machine learning to enhance your publishing decisions and optimize revenue streams. Gain an immediate and comprehensive overview of your entire operation with exclusive publishing metrics and forecasts that keep you informed. Experience in-depth analytics covering editorial content, distribution channels, revenue streams, and subscriber data. Examine revenue and subscription statistics categorized by writers, topics, traffic sources, and much more. Monitor your authors, audience engagement, and revenue trends in real-time to stay agile. Additionally, consider implementing instant notifications that allow you to tweak your editorial strategies seamlessly as needs arise. This proactive approach can significantly enhance your operational efficiency and revenue potential.

Description

UTMGuard is a powerful tool designed to integrate seamlessly with your Google Analytics 4 account, allowing for a thorough examination of your tracking configuration to swiftly identify any broken, malformed, or inconsistent UTM parameters that could be undermining your campaign attribution. In approximately one minute, UTMGuard performs numerous rule-based evaluations on your parameters, identifying issues such as organic traffic mistakenly labeled with UTM parameters—which can blur the lines between SEO and paid traffic—invalid source-medium pairs, naming inconsistencies (like case sensitivity and naming variations), missing parameters, or internal links that contain UTM tags, which can skew your analytics data. The tool produces comprehensive audit reports that clearly delineate which links or sessions are affected, along with actionable advice on how to rectify or standardize your tagging practices. By identifying these errors at an early stage and promoting uniform parameter rules, UTMGuard plays a crucial role in maintaining the integrity of your data, ensuring that your marketing attribution remains precise and that the decisions informed by GA4 reports are based on reliable information. Ultimately, UTMGuard empowers marketers to optimize their campaigns with confidence, reducing the likelihood of costly attribution mistakes.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Google Analytics
Google Ad Manager
Google Sheets
Instagram
Microsoft Excel
Slack
Snowflake
WordPress
X (Twitter)
YouTube

Integrations

Google Analytics
Google Ad Manager
Google Sheets
Instagram
Microsoft Excel
Slack
Snowflake
WordPress
X (Twitter)
YouTube

Pricing Details

$499 per month
Free Trial
Free Version

Pricing Details

$15 per month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Spiny.ai

Founded

2020

Country

United States

Website

spiny.ai/

Vendor Details

Company Name

UTMGuard

Country

United States

Website

www.utmguard.com

Product Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

Business Intelligence

Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Website Optimization Tools

Competitor Analysis
Content Management
Keyword Research Tools
Link Management
Performance Metrics
Problem Area Alerts

Product Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

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