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Description
Semasio is a cutting-edge platform that enhances the effectiveness of advertising by integrating insights into human behavior, advanced semantic technology, and real-time predictive targeting. It provides a diverse array of products and services aimed at refining marketing tactics in an environment that prioritizes privacy. With both pre-packaged and tailored audience targeting segments, it allows marketers to execute highly precise and adaptable campaigns. By utilizing audience extension, Semasio enables brands to identify and engage potential customers who share similar attributes with their top clients, thereby broadening their market reach while maintaining high accuracy levels. Additionally, its contextual targeting features facilitate effective and privacy-conscious advertising by concentrating on the content that consumers interact with, eliminating the need for cookie-based tracking. The innovative contextual PLUS targeting function enhances this approach by predicting the most likely locations of ideal customers, merging audience data precision with the vast outreach capabilities of contextual targeting. Overall, Semasio stands out as a valuable tool for marketers seeking to navigate the complexities of modern advertising while upholding consumer privacy.
Description
ad:personam, a self-serve DSP, is built on the Xandr Microsoft DSP API and offers a solution for programmatic marketing to small businesses, startups, or agencies. It breaks down financial barriers by allowing everyone to access programmatic advertising. The platform offers a variety of programmatic purchasing solutions, such as Contextual Targeting and Audience Target Groups. It also offers Connected TV, Video & Audio Campaigns, Retargeting, and Video & Audio Campaigns. The platform supports a variety of creative ad formats, including GIF, JPEG and PNG files, HTML5, audio and video files. Integrating with Google Looker allows for real-time dashboards and reporting. The Smart Templates feature ensures swift campaign setup, while built-in fraud detection and site whitelisting/blocklisting tools ensure authentic ad interactions. Ad:personam also offers access to global data and inventory providers, including video, audio and CTVs. This opens the door to premium audiences and sites.
API Access
Has API
API Access
Has API
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
€149/month
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Semasio
Founded
2019
Country
United States
Website
www.semasio.com
Vendor Details
Company Name
ad:personam
Founded
2021
Country
Germany
Website
www.adpersonam.io