Compare SafeGraph vs. Symaps in 2026

Symaps

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Description

Ignite your creativity with unparalleled Points-of-Interest (POI) data, comprehensive business listings, and insights into store visitor behavior across the United States. This extensive dataset features approximately 5 million POIs, encompassing every venue where consumers spend their money, including prominent retail chains, shopping centers, convenience stores, airports, and more. Additionally, it provides analytics on store visits, foot traffic statistics, and demographic insights related to POIs. The data can address critical questions such as the frequency of visits to stores, the origins of visitors, and their other shopping preferences. Effortlessly merge your current POI information with SafeGraph's enhanced Places data, which includes details like business categories, operating hours, visitation counts, and peak times. More than 5,000 leading brands are mapped to over 1 million points of interest, ensuring a comprehensive view. Locations that generate noise, such as ATMs and Red Box kiosks, are excluded from the dataset, as are closed businesses and irrelevant entities like home-based LLCs lacking employees. This meticulous curation guarantees that you receive only the most relevant and actionable insights for your commercial endeavors.

Description

Location intelligence platform for site selection, planning and expansion strategy. Symaps assists clients in various industries (retail and luxury, restaurants, car charging station ,...)) to make informed location-related decisions. The platform can combine and extract the value from various types of location data (sociodemographics, footfalls, competitive environment, private information) to identify and score the best locations. Many functions are available: visualize network coverage, compare locations and identify white zones; target new growth areas based on a predefined set criteria; find similar locations; benchmark with competitors. Easy visualization of layers of data on the map and import and export of data via intuitive interface Symaps platform is available in 15 countries and operates worldwide.