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Description

Targeted promoted products can be delivered to shoppers actively seeking items in your categories, enhancing sales in real-time. These promotions are seamlessly integrated into native placements alongside organic content on the site, creating a pleasant shopping experience. You can also track real-time performance metrics for your products across major e-commerce platforms, gaining insights into shopper behavior and marketing effectiveness. Many top retailers have started to bring their vendor marketing efforts in-house, gaining greater control over their native advertising initiatives on e-commerce websites. PromoteIQ offers a comprehensive technology suite that empowers retailers to oversee all facets of this vital business process. With this solution, you can effectively implement and manage your vendor marketing program on a large scale, utilizing robust enterprise tools that facilitate oversight of numerous brands while promoting millions of SKUs directly on your site. Furthermore, this approach not only boosts sales but also strengthens partnerships with vendors by fostering a collaborative marketing environment.

Description

Tap Native is a specialized platform for native advertising and content discovery that prioritizes health, seamlessly embedding advertising units within the editorial content of numerous top-tier health, medical, and wellness websites frequented by both consumers and healthcare professionals. By leveraging proprietary targeting strategies like Drug & Condition Match Targeting® and NPI-based audience selection, it empowers healthcare marketers to connect with health-focused consumers and verified professionals, ultimately boosting engagement, conversion rates, and overall campaign success. The platform not only facilitates in-content placements and geo-targeting but also provides real-time analytics and optimization features via its user-friendly dashboard, enabling users to monitor metrics such as impressions, clicks, conversions, and audience interactions effectively. Additionally, Tap Native allows for retargeting of website visitors, which aids in reinforcing messaging and enhancing return on investment, making it a comprehensive tool for health-focused marketing strategies.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Getty Images

Integrations

Getty Images

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Microsoft

Founded

1975

Country

United States

Website

about.ads.microsoft.com/en-us/solutions/microsoft-promoteiq/promoteiq-for-brands

Vendor Details

Company Name

Tap Native

Founded

2017

Country

United States

Website

tapnative.com

Product Features

Alternatives

Quotient for Retailers Reviews

Quotient for Retailers

Quotient Technology

Alternatives