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features
design
support

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Write a Review

Description

The Leading Global Offline Engagement Platform

Description

Smartmail Marketing serves as Canada Post's direct mail marketing solution for businesses aiming to connect with current or potential customers via postal services. Campaigns can utilize options like Neighbourhood Mail, Personalized Mail, or Postal Code Targeting, allowing for audience selection based on geographic, demographic, and address information. Companies have the flexibility to design their campaigns using Canada Post's online tools, or they may collaborate with Canada Post specialists and independent Smartmail Marketing partners for assistance in audience targeting, creative design, printing, mail preparation, and delivery logistics. This service accommodates both individual mailings and campaigns that align with digital marketing efforts, featuring various promotional materials such as postcards, letters, brochures, and flyers. The scope of a campaign, along with its targeting, formats, and postage rates, is determined by the sender's specific goals and the type of mail product chosen. Ultimately, Smartmail Marketing represents an integrated postal and marketing service rather than merely functioning as a standalone software application, enhancing the way businesses reach their audiences through targeted mail solutions.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Adobe Marketo Engage Yes 
Calendly Yes 
Chili Piper Yes 
HostBill Yes 
HubSpot Content Hub Yes 
HubSpot Marketing Hub Yes 
Outreach Yes 
Salesforce Yes 
Salesloft Yes 
Shopify Yes 
SwagUp Yes 
Zapier Yes 

Integrations

Adobe Marketo Engage No 
Calendly No 
Chili Piper No 
HostBill No 
HubSpot Content Hub No 
HubSpot Marketing Hub No 
Outreach No 
Salesforce No 
Salesloft No 
Shopify No 
SwagUp No 
Zapier No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

Campaign costs depend on objectives and scope. Rates and applicable fees vary by mail service and campaign; Canada Post publishes separate rate information for Neighbourhood Mail, Personalized Mail, and Postal Code Targeting.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Postal

Founded

2019

Country

United States

Website

www.postal.com

Vendor Details

Company Name

Canada Post

Founded

1981

Country

Canada

Website

www.canadapost-postescanada.ca/cpc/en/commercial/marketing/campaign/direct-mail/direct-mail-smm.page

Product Features

Direct Mail Automation

A/B Testing No 
Analytics/Reporting Yes 
Campaign Management Yes 
Data Import/Export Yes 
Delivery Tracking Yes 
Design Management Yes 
Event Triggered Mailings Yes 
List Scrubbing No 
Mailing List Purchasing No 
Mailing Services Integration No 
Pre-made Templates Yes 
Printing Services Integration Yes 
Response Alerts No 

Virtual Event Platforms

Alerts/Notifications Yes 
Attendee Management Yes 
Customizable Branding Yes 
Event Management Yes 
File Sharing No 
Lead Capture Yes 
Live Audio/Video Chat Yes 
Live Text Chat Yes 
Mobile Access Yes 
Moderation Yes 
Pre-made Templates Yes 
Presentation Tools Yes 
Q&A Yes 
Reporting/Analytics Yes 
Social Media Promotion No 
Surveys/Polls Yes 
Virtual Booths Yes 
Virtual Lobby Yes 

Product Features

Direct Mail Automation

A/B Testing No 
Analytics/Reporting No 
Campaign Management No 
Data Import/Export No 
Delivery Tracking No 
Design Management No 
Event Triggered Mailings No 
List Scrubbing No 
Mailing List Purchasing No 
Mailing Services Integration No 
Pre-made Templates No 
Printing Services Integration No 
Response Alerts No 

Alternatives

Alternatives

No Alternatives