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ease
features
design
support

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Description

Unlocking location information with a universal identifier for any physical site is made possible through Placekey, which serves as a free, standard identifier for sharing data across different organizations effortlessly. Yet, Placekey is much more than just a simple identifier; it represents a collaborative initiative among various organizations and individuals who value accessible data. Members of Placekey advocate for geospatial data that can be easily integrated and synthesized, as they understand that valuable insights often arise from merging information from diverse sources. This movement embodies the belief that data should be readily available and not kept in isolation, promoting the idea that when combined, data can lead to significant positive outcomes for society. By fostering an environment of openness, Placekey aims to transform how organizations interact with data, ultimately benefiting the broader community.

Description

Tamoco offers a comprehensive location-based solution tailored for advertisers, brands, marketers, and agencies. By leveraging behavioral segments, businesses can effectively assess both online and offline engagement linked to location data. This technology empowers Tamoco to pinpoint the ideal audience or segment according to their real-world behaviors. It focuses on identifying audiences based on their movement patterns. By providing interest-driven segments that reflect how individuals navigate known locations, Tamoco enhances targeting precision. Its network merges movement data with demographic insights to formulate highly detailed audience profiles that encompass interests and behaviors. Additionally, Tamoco offers ready-made location-based audience segments accessible through platforms like Dv360 and AppNexus. Advertisers can specifically reach audiences when they are present in targeted venues or points of interest. Utilizing advanced sensor-driven technology, Tamoco enables a deeper understanding of specific areas within these locations for more customized targeting strategies. By bridging the gap between online interactions and offline behaviors, Tamoco facilitates the attribution of digital ads to actual visits in the physical world, ensuring a more integrated marketing approach. This holistic method of engagement not only enhances advertising effectiveness but also provides valuable insights into consumer behavior patterns.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Facebook
Google Cloud Platform
Instagram
Pinterest
Quickwork
Snapchat
YouTube

Integrations

Facebook
Google Cloud Platform
Instagram
Pinterest
Quickwork
Snapchat
YouTube

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Placekey

Founded

2020

Country

United States

Website

www.placekey.io

Vendor Details

Company Name

Tamoco

Country

United Kingdom

Website

www.tamoco.com/solutions-advertising-marketing/

Product Features

Address Verification

Address Validation
Autocomplete
Automatic Formatting
Data Cleansing
Data Discovery
Data Quality Control
Data Verification
Geographic Maps
Geolocation
Metadata Management
Reporting / Analytics
Search / Filter

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

Product Features

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi

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