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Description

Overtone functions as a contextual intelligence platform that scrutinizes real-time digital news and media, interpreting information with the thoroughness of a skilled journalist while harnessing the efficiency and reach of AI technology. It delves into page-level details to reveal clear, signal-driven insights about the impact of stories, the reasons behind their connections, and their alignment with brand identities. Catering to publishers, advertisers, and PR professionals, Overtone handles more than 1.4 billion requests each day, generating thousands of unique signals across an array of languages and providing audience curation that prioritizes content, enhancing targeting, brand safety, relevance of campaigns, and generating revenue without depending on intrusive personal data. By empowering media experts to "identify and act on the significant stories," Overtone integrates clarity, cultural context, community insights, and real-time "cultural pulse" signals into the existing infrastructure of adtech and content workflows, ultimately transforming how these professionals operate in a rapidly evolving media landscape. This innovative approach not only optimizes the efficiency of campaigns but also fosters a deeper connection between brands and their audiences.

Description

A TwineSocial Hub Narrates an Engaging Tale. Savvy marketers foster trust and convey brand narratives through carefully selected social media content. TwineSocial simplifies this process for various platforms, including online shopping, live events, television broadcasts, and websites. Conventional brand marketing methods are becoming less effective, and we offer solutions to help you stand out. Over 27,000 brands rely on TwineSocial to discover, curate, and display user-generated content from diverse social media outlets. Social Media Hubs allow for the creation of eye-catching displays on websites, enabling the inclusion of your entire brand narrative sourced from all social channels. You can compile your brand story using any relevant #hashtag or @account. For Live Events, elevate the experience of conferences, festivals, or broadcasts by transforming them into interactive social gatherings that promote increased sharing and broaden your audience reach. In the realm of Social Shopping, boost your online sales by showcasing curated content on your eCommerce platform, as 90% of surveyed consumers indicate that user-generated content significantly influences their purchasing decisions, surpassing all other marketing tactics. Moreover, this innovative approach not only enhances customer engagement but also cultivates a vibrant community around your brand.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

$29 per month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Overtone

Country

United States

Website

overtone.ai/platform/

Vendor Details

Company Name

TwineSocial

Founded

2013

Country

United States

Website

www.twinesocial.com

Product Features

Artificial Intelligence

Chatbot
For Healthcare
For Sales
For eCommerce
Image Recognition
Machine Learning
Multi-Language
Natural Language Processing
Predictive Analytics
Process/Workflow Automation
Rules-Based Automation
Virtual Personal Assistant (VPA)

Product Features

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management

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