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Description
Overtone functions as a contextual intelligence platform that scrutinizes real-time digital news and media, interpreting information with the thoroughness of a skilled journalist while harnessing the efficiency and reach of AI technology. It delves into page-level details to reveal clear, signal-driven insights about the impact of stories, the reasons behind their connections, and their alignment with brand identities. Catering to publishers, advertisers, and PR professionals, Overtone handles more than 1.4 billion requests each day, generating thousands of unique signals across an array of languages and providing audience curation that prioritizes content, enhancing targeting, brand safety, relevance of campaigns, and generating revenue without depending on intrusive personal data. By empowering media experts to "identify and act on the significant stories," Overtone integrates clarity, cultural context, community insights, and real-time "cultural pulse" signals into the existing infrastructure of adtech and content workflows, ultimately transforming how these professionals operate in a rapidly evolving media landscape. This innovative approach not only optimizes the efficiency of campaigns but also fosters a deeper connection between brands and their audiences.
Description
Uncover the journalists who resonate with the subjects that matter to you and gain insight into their motivations. With a quick search through topics, sectors, keywords, and companies, you can compile a targeted list of journalists eager to hear your narrative. The platform provides access to live feeds from journalists' Twitter and Instagram accounts, allowing you to pinpoint shared interests and tailor your pitches effectively. Each week, we host webinars featuring prominent journalists, and our extensive archive includes over 100 replays for you to explore, along with educational resources designed to guide you in answering essential PR queries about who to contact, how to do it, when the best timing is, and what to pitch. Stay informed about journalist transitions with our real-time customizable alerts, featuring more than 50 updates daily, ensuring you are always in the know. Additionally, you can configure alerts for article headlines, social media activity, and media inquiries, keeping you thoroughly connected with the media landscape. This comprehensive approach not only enhances your outreach strategies but also empowers you to build stronger relationships with journalists over time.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Overtone
Country
United States
Website
overtone.ai/platform/
Vendor Details
Company Name
Roxhill Media
Founded
2013
Country
United Kingdom
Website
roxhillmedia.com
Product Features
Artificial Intelligence
Chatbot
For Healthcare
For Sales
For eCommerce
Image Recognition
Machine Learning
Multi-Language
Natural Language Processing
Predictive Analytics
Process/Workflow Automation
Rules-Based Automation
Virtual Personal Assistant (VPA)
Product Features
Media Monitoring
Alerts / Notifications
Broadcast Media Monitoring
Content Translation
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Print Media Monitoring
Social Media Monitoring