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Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

Opinary is an innovative platform that enhances user involvement and fosters meaningful engagement by incorporating straightforward, opinion-driven voting mechanisms and advertisements into publisher content, which reveal user-expressed intent and zero-party data, thus assisting brands and publishers in connecting with, comprehending, converting, and elevating their audiences. For brands, the platform offers various native, story, and video advertising formats that ensure high interaction rates, featuring performance guarantees related to engagement and the quality of traffic while filtering users through targeted questions that boost brand recognition and product awareness, ultimately guiding only genuinely interested visitors to the clients' websites. On the publisher side, Opinary facilitates audience engagement through simple one-tap opinion widgets that require no additional effort from newsrooms, transforming user participation into valuable subscriptions, signups, and monetizable data, in addition to providing advanced segmentation insights that surpass traditional targeting methods by reaching previously elusive users. This unique approach not only improves the overall effectiveness of brand campaigns but also enriches the content ecosystem for publishers.

Description

Taptica operates as a global mobile advertising platform that is publicly traded and designed to assist leading brands in connecting with their most valuable users through an extensive variety of traffic sources. By utilizing proprietary technology and harnessing the power of big data along with advanced machine learning, Taptica facilitates effective media targeting on a large scale. The platform offers a cohesive environment where brands can engage more meaningfully with mobile audiences, ensuring that they reach relevant groups with precision. Our services include advanced targeting options and tools for reengagement throughout the mobile landscape. Additionally, we provide a cutting-edge programmatic platform, Tremor Video, which emphasizes storytelling through video content. Taptica is dedicated to maximizing revenue opportunities for publishers across all digital platforms by employing a robust tech stack that includes dynamic supply segmentation and quality assurance algorithms. Through these innovations, we ensure that our clients can effectively attract and retain their target audiences at scale.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Kochava

Integrations

Kochava

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Opinary

Founded

2014

Country

Germany

Website

opinary.com

Vendor Details

Company Name

Taptica

Founded

2011

Country

United States

Website

www.taptica.com

Product Features

Product Features

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

Alternatives

Alternatives

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