Average Ratings 11 Ratings

Total
ease
features
design
support

Average Ratings 0 Ratings

Total
ease
features
design
support

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Description

Microsoft Advertising, previously known as Bing Ads, serves as a promotional platform within the Microsoft Search Network. It allows businesses to engage with potential customers actively searching for their services. With the Microsoft Search Network generating a staggering 5.9 billion searches each month, advertisers can connect with a vast audience across various locations, including by country, city, or within specific distances. If you are currently utilizing platforms such as Google Ads, transitioning your campaigns to Microsoft Advertising is a straightforward process. The platform provides a suite of tools designed to assist in managing your campaigns effectively, allowing you to achieve your advertising objectives, whether that involves adhering to a set budget or targeting a specific cost per acquisition. By signing up for free, you can begin advertising with any financial plan you choose, and you only incur charges when customers engage with your ad. You can optimize your return on investment by testing different keywords, adjusting bids, and fine-tuning your ad timing. Additionally, you have the flexibility to set daily budgets or modify your spending as needed to maximize your advertising impact.

Description

PaceWise is an innovative platform enhanced by AI that specializes in the management and pacing of PPC budgets, gaining the trust of agencies, in-house marketing teams, and performance marketers for effective control over their advertising expenditures. By integrating Google Ads, Microsoft Ads, and soon Meta and TikTok into a single user-friendly interface, PaceWise offers features like real-time budget pacing, sophisticated forecasting, alerts for overspending and underspending, customizable billing cycles, AI-driven insights, and seamless one-click white-label reporting. Designed specifically for contemporary PPC teams, PaceWise eliminates the need for cumbersome spreadsheets and disjointed reporting systems by introducing smarter automation, enhanced visibility, and expedited decision-making processes, ultimately empowering marketers to keep their budgets aligned and maximize the impact of every advertising dollar spent. With PaceWise, marketing professionals can confidently navigate their ad budgets, ensuring they achieve optimal performance across all their channels.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

No images available

Integrations

AdCreative.ai Yes 
AdStage Yes 
Adchieve Yes 
C2 Identity Yes 
Datahive360 Yes 
Hitprobe Yes 
Integrate.io Yes 
Invoca Yes 
Microsoft Copilot Yes 
Microsoft Curate Yes 
NinjaCat Yes 
PPCDATAFEED Yes 
RankWorks Yes 
Shoper Yes 
Skai Yes 
Supercadence Yes 
TrueProfit Yes 
Windsor.ai Yes 
Windward Hub Yes 
adcrafter Yes 

Integrations

AdCreative.ai No 
AdStage No 
Adchieve No 
C2 Identity No 
Datahive360 No 
Hitprobe No 
Integrate.io No 
Invoca No 
Microsoft Copilot No 
Microsoft Curate No 
NinjaCat No 
PPCDATAFEED No 
RankWorks No 
Shoper No 
Skai No 
Supercadence No 
TrueProfit No 
Windsor.ai No 
Windward Hub No 
adcrafter No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$45/month
Free Trial Yes 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Vendor Details

Company Name

Microsoft

Founded

1975

Country

United States

Website

ads.microsoft.com

Vendor Details

Company Name

PaceWise

Founded

2025

Country

Australia

Website

pacewise.app

Product Features

PPC

A/B Testing Yes 
Account Alerts Yes 
Analytics / ROI Tracking Yes 
Bid Management Yes 
Budget Management Yes 
Campaign Management Yes 
Conversion Tracking Yes 
Google / Bing Ads Yes 
Keyword Research Tools Yes 
Keyword Tracking Yes 
Landing Pages / Web Forms Yes 
URL Builder Yes 

Search Engine Marketing (SEM)

A/B Testing Yes 
Account Alerts Yes 
Analytics / ROI Tracking Yes 
Bid Management Yes 
Budget Management Yes 
Campaign Management Yes 
Conversion Tracking Yes 
Google / Bing Ads Yes 
Keyword Research Tools Yes 
Keyword Tracking Yes 
Landing Pages / Web Forms Yes 
URL Builder Yes 

Product Features

PPC

A/B Testing No 
Account Alerts No 
Analytics / ROI Tracking No 
Bid Management No 
Budget Management No 
Campaign Management No 
Conversion Tracking No 
Google / Bing Ads No 
Keyword Research Tools No 
Keyword Tracking No 
Landing Pages / Web Forms No 
URL Builder No 

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