Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Create limitless geofences around areas that are likely to attract foot traffic from your desired audience. Combine various factors such as frequency, IDFA lists, IP targets, geographical locations, third-party data segments, and more to enhance targeting. The reporting will detail performance across devices, domains/apps, geofences, advertisements, campaigns, and conversion metrics, providing a clear picture of your ad effectiveness. For a comprehensive understanding, consider watching our introductory video on programmatic advertising or delve deeper into our location strategy. You can achieve optimal precision in as little as 30 seconds once an app is opened or a webpage is accessed. However, if data enters the system in under 16 seconds, it may risk introducing inaccuracies due to unreliable coordinate sampling. GPS functionality is significantly affected by the need for an unobstructed line of sight and strong cellular signals, while devices often encounter challenges from interference caused by densely constructed buildings, concrete structures, or situations where numerous devices are clustered together, such as in stadiums, urban centers, or subway stations. Understanding these obstacles is crucial for effective campaign execution.
Description
Proximic, a branch of Comscore, specializes in delivering programmatic targeting solutions tailored for advertisers, agencies, and publishers. Focused on the modern advertising environment, Proximic emphasizes privacy-centric targeting methods. Its sophisticated contextual intelligence enables media buyers to effectively connect with their desired audiences without depending on user identifiers, thus improving both the scale and accuracy of targeting efforts. For media sellers, Proximic offers tools for inventory curation that enhance audience monetization and attract a broader range of buyers. The platform is designed for seamless integration with various programmatic platforms, facilitating the activation of audience segments within the user's preferred system. By harnessing Comscore's rich data assets, which include a double opt-in digital panel of more than 2 million individuals, data from 75 million televisions, 100 million connected TV devices, and an extensive range of over 350,000 proprietary topics, Proximic ensures robust targeting capabilities. Additionally, this comprehensive data approach helps advertisers thrive in a competitive landscape.
API Access
Has API
API Access
Has API
Integrations
Acast
Adform
Adobe Acrobat
Basis DSP
Eyeota
LiveRamp
MediaMath
Nexxen
Oracle Cloud Infrastructure
PubMatic
Integrations
Acast
Adform
Adobe Acrobat
Basis DSP
Eyeota
LiveRamp
MediaMath
Nexxen
Oracle Cloud Infrastructure
PubMatic
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Growth Hackers
Country
United States
Website
meteora.co
Vendor Details
Company Name
Comscore
Founded
1999
Country
United States
Website
www.proximic.com/home
Product Features
Retargeting
A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting