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Description

In the realm of branding campaigns, Meetrics' benchmark reports serve as a crucial reference for online visibility standards. Each quarter, Meetrics provides a comprehensive overview that highlights essential metrics and trends. As the foremost ad verification provider in Europe, Meetrics enables the calculation of the success rate of your digital branding initiatives and offers strategies for enhancement. Utilize the Viewability Check tool to assess the visibility of your branding efforts. The Audience Verification feature allows for an evaluation of the relevance of your target audience to ensure optimal engagement with your advertisements. Additionally, Ad Fraud Prevention is available to detect and mitigate any potentially fraudulent activities. The Brand Safety tool ensures that your ads are displayed in environments that align with your brand's values. Meetrics evaluates both display and video ad visibility, calculating viewability for each impression individually. Furthermore, all key performance indicators from your campaign can be accessed through the Meetrics Dashboard and are available as Excel reports whenever needed, providing you with constant insight into your advertising effectiveness. This comprehensive approach allows advertisers to optimize their campaigns based on real-time data and insights.

Description

Utilize top-tier predictive analytics, powered by the most extensive consumer dataset on the market, to assess brand campaigns across various channels. Experience Brand Lift KPIs in a way that sets a new standard. Access insights on Linear, Addressable, CTV, and Digital advertising through a single on-demand dashboard, all while benefiting from unmatched data scale. Say goodbye to uncertainty about whether your campaign achieved specific behavioral objectives; instead, review actual delivery metrics by publisher or audience. Upwave not only plans and measures but also enhances brand marketing efforts. Our unparalleled digital network facilitates swift and precise data collection from millions of everyday consumers, ensuring real-time dashboards that provide the most current and accurate brand insights, all available in one user-friendly platform. The seamless integration with DSPs and social media platforms allows for bid optimization and audience targeting to amplify marketing effectiveness. Our clientele spans a wide range of industries, including consumer packaged goods (CPG), technology, and financial services, as well as some of the largest advertising agencies globally, highlighting the versatility and reach of our services. Every campaign is an opportunity to refine strategies and drive exceptional results.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Adform Yes 
Facebook Yes 
Google Yes 
InMobi Yes 
Instagram Yes 
SMART Software Yes 
Xandr Yes 
tvScientific No 

Integrations

Adform No 
Facebook No 
Google No 
InMobi No 
Instagram No 
SMART Software No 
Xandr No 
tvScientific Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Meetrics

Founded

2008

Country

Germany

Website

www.meetrics.com/en/

Vendor Details

Company Name

Upwave

Founded

2012

Country

United States

Website

www.upwave.com

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

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