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Description
Keep tabs on your media presence, gauge public sentiment regarding your brand, keep an eye on the competition, and assess the effectiveness of your PR and marketing efforts. It's powerful, adaptable, and built for growth, capable of handling hundreds of press releases daily. The platform features modules for news insights, advertisement tracking, and a real-time alert delivery system. It also oversees both automated and semi-automated processes for digitizing, archiving, retrieving, and analyzing press materials. Offered as a Software as a Service (SaaS) or as an independent platform, it ensures a minimal initial investment. With a robust and sophisticated query system that includes live translations, automated result clustering, and sentiment analysis, it stands out as a technologically advanced solution. This feature-rich platform excels in article processing, customer retrieval, and sophisticated management, making it an indispensable tool for modern media monitoring. Ultimately, it empowers brands to stay ahead in a competitive landscape by providing critical insights and timely updates.
Description
Monitor your brand and reputation diligently, ensuring that your marketing, communication, and PR initiatives are quantifiable. Avoid relying solely on intuition and gain a comprehensive understanding of your situation. Utilizing the OBI Brand Monitor allows you to maintain a clear view of all discussions and mentions of your organization both online and offline. This strategic approach enables you to enhance your brand and reputation more effectively. Additionally, track the overall sentiment regarding your organization and its competitors. Whether launching a new campaign or facing a crisis, you can instantly observe the impact on sentiment and make necessary adjustments. Keep your organization informed through automated, data-driven reports that are fully customizable to showcase the information you deem essential. The success of media monitoring hinges on its user-friendliness, so you can select what aspects to track in real-time, determine where routine reports are adequate, and decide what can be managed through narrowcasting. You simply communicate your preferences to us, and we will create a tailored environment to suit your needs. This ensures that your monitoring efforts align perfectly with your strategic goals.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
DataScouting
Founded
2012
Country
Greece
Website
datascouting.com/media-monitoring-software/
Vendor Details
Company Name
OBI4wan
Founded
2011
Country
Netherlands
Website
www.obi4wan.com/en/products/media-monitoring/
Product Features
Media Monitoring
Alerts / Notifications
Broadcast Media Monitoring
Content Translation
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Print Media Monitoring
Social Media Monitoring
Product Features
Reputation Management
Campaign Management
Gamification
Response Management
Review Generation
Review Monitoring
Sentiment Analysis
Social Media Metrics
Social Media Monitoring
White Label
Social Media Monitoring
Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking