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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Media Link Software offers a user-friendly platform that optimizes ad placements with maximum efficiency. Our system seamlessly tracks various media types and provides essential cross-platform analytics. Noteworthy features include automatic invoice verification, a comprehensive tracking mechanism for multiple make-good generations, and thorough post-buy evaluations. This software was crafted by agency buyers to meet the distinct requirements of media professionals. By utilizing the right tools, you can enhance client success through precise media insights. Media planning software ranks just behind your expertise and knowledge, as it should integrate all current advertising methods, save you valuable time, and maintain a fair, sustainable price. Despite the rising costs associated with media-buying software, we have observed little improvement in its functionality. It is crucial for professionals to advocate for better value and efficiency in the tools they use.

Description

Proximic, a branch of Comscore, specializes in delivering programmatic targeting solutions tailored for advertisers, agencies, and publishers. Focused on the modern advertising environment, Proximic emphasizes privacy-centric targeting methods. Its sophisticated contextual intelligence enables media buyers to effectively connect with their desired audiences without depending on user identifiers, thus improving both the scale and accuracy of targeting efforts. For media sellers, Proximic offers tools for inventory curation that enhance audience monetization and attract a broader range of buyers. The platform is designed for seamless integration with various programmatic platforms, facilitating the activation of audience segments within the user's preferred system. By harnessing Comscore's rich data assets, which include a double opt-in digital panel of more than 2 million individuals, data from 75 million televisions, 100 million connected TV devices, and an extensive range of over 350,000 proprietary topics, Proximic ensures robust targeting capabilities. Additionally, this comprehensive data approach helps advertisers thrive in a competitive landscape.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Acast No 
Adform No 
Adobe Acrobat No 
Basis DSP No 
Eyeota No 
LiveRamp No 
MediaMath No 
Nexxen No 
Oracle Cloud Infrastructure No 
PubMatic No 
Salesforce No 
Teads No 
The Trade Desk No 
TransUnion Digital Business Profile No 
TransUnion TruAudience No 
Viant Advertising Cloud No 
Xandr No 
Yahoo DSP No 

Integrations

Acast Yes 
Adform Yes 
Adobe Acrobat Yes 
Basis DSP Yes 
Eyeota Yes 
LiveRamp Yes 
MediaMath Yes 
Nexxen Yes 
Oracle Cloud Infrastructure Yes 
PubMatic Yes 
Salesforce Yes 
Teads Yes 
The Trade Desk Yes 
TransUnion Digital Business Profile Yes 
TransUnion TruAudience Yes 
Viant Advertising Cloud Yes 
Xandr Yes 
Yahoo DSP Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Media Link Software

Country

United States

Website

www.medialinksoftware.com

Vendor Details

Company Name

Comscore

Founded

1999

Country

United States

Website

www.proximic.com/home

Product Features

Advertising Agency

Campaign Management Yes 
Collaboration No 
Document Management No 
File Sharing No 
Project Management No 
Task Management No 
Time Tracking No 

Product Features

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