Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
The Mather Activation Platform empowers organizations to address the challenge of fragmented audience data by providing a comprehensive and cohesive view of first-party and subscriber information. It facilitates automated engagement and operational interactions throughout the customer journey, enhancing both revenue generation and operational efficiency. By integrating disparate audience and subscriber data, the platform creates a holistic, 360-degree perspective of each user, which serves as a reliable reference for various teams and systems. This unified data is transformed into automated marketing initiatives, which are executed through an email service provider and utilized as audience lists for both digital and traditional marketing campaigns. Teams leverage this platform to gain insights into the complete subscriber relationship, streamline the operational demands of managing lifecycle programs across different channels, and respond swiftly to potential churn, pricing adjustments, and service concerns without the hassle of amalgamating data from various sources. Additionally, it establishes a dependable groundwork for AI activation within their technological ecosystem, leveraging trustworthy data for informed decision-making and strategic actions. As a result, organizations can enhance their overall performance by effectively utilizing a single source of truth.
Description
Pushly is a web and mobile push notification platform that installs with a single site tag or a lightweight SDK for iOS and Android. It delivers browser-based push across Chrome, Firefox, Edge, and Safari, and unifies the customer profile across web and app into a single subscriber record. Developers get API access for connecting Pushly to existing systems or brands can opt to use the WordPress plugin. Behavioral events such as pageviews, cart activity, and notification clicks are captured automatically and exposed through a visual segment builder, so audiences can be queried without writing code. Subscriber and engagement data syncs outward to CDPs and CRMs, with connectors for platforms including Shopify, Parse.ly, BlueConic, Lytics, Marfeel, and Pugpig.
API Access
Has API
No
API Access
Has API
Yes
Integrations
BlueConic
No
Lytics
No
MarfeelPress
No
Marigold Engage
No
Parse.ly
No
Shopify
No
Sophi Paywall
Yes
WordPress
No
Integrations
BlueConic
Yes
Lytics
Yes
MarfeelPress
Yes
Marigold Engage
Yes
Parse.ly
Yes
Shopify
Yes
Sophi Paywall
No
WordPress
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
Pushly offers custom pricing. All plans include the full platform: web and mobile push notifications and in-app messaging, AI-powered segmentation, no-code journeys, A/B testing, real-time analytics, onboarding, and dedicated customer support.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
No
Android App
Yes
Windows
Yes
Mac
Yes
Linux
No
Chromebook
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Mather
Founded
2002
Country
United States
Website
www.mathereconomics.com/mather-activation-platform/
Vendor Details
Company Name
Pushly
Founded
2017
Country
United States
Website
www.pushly.com
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
No
Campaign Management
No
Customer Profiles
No
Customer Segmentation
No
Data Integration
No
Data Matching
No
GDPR Compliance
No
Personalization
No
Predictive Modeling
No
Product Features
Push Notifications
A/B Testing
No
Analytics
No
Campaign Segmentation
No
Contextual Targeting
No
Device Targeting
No
Expiry Notifications
No
Geo Targeting
No
Mobile Notifications
No
Notification Scheduling
No
Visual Notifications
No
Web Notifications
No