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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Magellan AI serves as a comprehensive platform for podcast advertising intelligence, facilitating media planning and measurement. It boasts the largest database of podcast advertising data globally, encompassing more than 50,000 podcasts. Advertisers and agency media buyers depend on Magellan AI's platform to effectively uncover, engage with, and assess the performance of various podcasts, streaming audio, and YouTube content. Publishers place their trust in Magellan AI to enhance ad sales through insightful intelligence and performance evaluation, promote content acquisition, and optimize ad operations. The platform's dashboard offers essential metrics from podcast growth campaigns, including downloads, unique listeners, and listener conversion rates. For the first time, podcast marketers can differentiate between one-time and repeat listeners using Magellan AI's tools. In addition, customers benefit from dedicated measurement success managers who oversee the setup and address any issues that arise during new campaign launches. This hands-on support ensures that users maximize their advertising potential and improve overall campaign effectiveness.

Description

Podscribe serves as an autonomous platform for measuring, attributing, verifying, and analyzing the effectiveness of podcast and audio advertising, assisting advertisers, agencies, and publishers in comprehending and demonstrating the tangible effects of their audio ad initiatives across various channels such as podcasts, streaming audio, and CTV, utilizing methods like pixel-based tracking, multi-touch attribution, and incrementality testing to link ad exposure with conversions and enhance ROI. The platform streamlines ad verification through AI-driven airchecks and quality assessments, ensuring ads are executed as intended, while offering real-time dashboards that feature metrics such as reach, frequency, geographic data, and audience insights, empowering teams to enhance performance and make informed decisions without the need for manual intervention. In addition to these features, Podscribe provides tools for competitive intelligence and benchmarking, delivers monthly rankings of the leading podcasts, publishers, and advertisers in the industry, and conducts audience segment analyses using household-level data, thereby facilitating improved media planning and audience exploration. This comprehensive approach not only optimizes campaign effectiveness but also aids in uncovering new opportunities within the evolving audio advertising landscape.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Acast Yes 
Shopify Yes 
ART19 Yes 
Adjust Yes 
Audioboom Yes 
Buzzsprout Yes 
GroundTruth Yes 
MediaMath Yes 
Megaphone Yes 
MetaRouter Yes 
Microsoft Advertising Yes 
Omny Studio Yes 
Podbean Yes 
Segment Yes 
Singular Yes 
Spreaker Yes 
Triton Yes 
Wondery No 
YouTube Yes 
iHeartRadio Yes 

Integrations

Acast Yes 
Shopify Yes 
ART19 No 
Adjust No 
Audioboom No 
Buzzsprout No 
GroundTruth No 
MediaMath No 
Megaphone No 
MetaRouter No 
Microsoft Advertising No 
Omny Studio No 
Podbean No 
Segment No 
Singular No 
Spreaker No 
Triton No 
Wondery Yes 
YouTube No 
iHeartRadio No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Magellan AI

Founded

2016

Country

United States

Website

www.magellan.ai/

Vendor Details

Company Name

Podscribe

Founded

2016

Country

United States

Website

podscribe.com

Product Features

Marketing Attribution

Attribution Modeling No 
Audience Segmentation No 
Conversion Tracking No 
Cross-Channel Attribution No 
Customer Journey Mapping No 
Multi-Touch Attribution No 
Predictive Analytics No 
ROI Tracking No 

Podcast

Audio Editing Tools No 
Audio Recording No 
Audio to Text Transcription No 
Brand Safety No 
Create Cover Art No 
Distribution Tools No 
Import / Export No 
Live Broadcasting No 
Market Intelligence No 
Monetization / Advertising Management No 
Podcast Web Hosting No 
Reporting / Analytics No 
Sounds Effects / Music No 
Subscriber Management No 
Supports Multiple Hosts/Guests No 
Video Support No 

Product Features

Podcast

Audio Editing Tools No 
Audio Recording No 
Audio to Text Transcription No 
Brand Safety No 
Create Cover Art No 
Distribution Tools No 
Import / Export No 
Live Broadcasting No 
Market Intelligence No 
Monetization / Advertising Management No 
Podcast Web Hosting No 
Reporting / Analytics No 
Sounds Effects / Music No 
Subscriber Management No 
Supports Multiple Hosts/Guests No 
Video Support No 

Alternatives

Alternatives

Megaphone Reviews

Megaphone

Spotify
Megaphone Reviews

Megaphone

Spotify