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Description
Lobyco is an innovative, modular cloud-based SaaS solution aimed at grocery and consumer-goods retailers, facilitating the creation of contemporary, data-centric customer loyalty programs, promotions, and streamlined checkout processes. This platform allows retailers to oversee customized loyalty schemes, implement targeted promotional strategies, engage customers through gamification (including games, challenges, and rewards), issue digital vouchers, and manage “loyalty wallets” and “loyalty currencies.” Additionally, it provides robust customer segmentation capabilities and real-time offer delivery to enhance engagement. Retailers can also manage promotions across various channels, enabling them to develop campaigns tailored to individual purchase histories, demographics, digital behaviors, and other relevant metrics. Its powerful segmentation tools allow for the easy definition and exportation of customer cohorts for focused communication efforts. For consumers, Lobyco enhances the shopping experience with features such as collaborative shopping lists, digital flyers containing in-app promotions, recipes linked to specific ingredients for effortless meal planning, and even carbon dioxide tracking to encourage environmentally friendly choices. Through its comprehensive suite of tools, Lobyco not only streamlines retail operations but also enriches the overall customer journey.
Description
Shopkick, developed by Trax, is a platform designed to enhance shopper engagement by turning the shopping process into an interactive game, rewarding users for various activities such as browsing content, interacting with merchandise in stores, and completing purchases. In contrast to conventional discount strategies, Shopkick motivates consumer actions through a system of "kicks," which can be accrued by scanning product barcodes, watching promotional videos, or submitting purchase receipts. This innovative method stimulates spontaneous buying, with a significant 98% of shoppers expressing willingness to explore a new brand when it appears in the Shopkick application. The platform also delivers top-of-funnel marketing solutions, including videos, lookbooks, in-app notifications, and push alerts, designed to elevate brand visibility and influence consumer perceptions during key decision-making moments. Additionally, Shopkick equips brands with valuable first-party data and comprehensive analytics, such as demographics, geographical information, basket analysis, and buying patterns, thereby ensuring brands have full transparency and assurance in their marketing efforts. By leveraging these insights, brands can refine their strategies and better meet the needs of their target audience.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Lobyco
Founded
2020
Country
Denmark
Website
www.lobyco.com
Vendor Details
Company Name
Trax
Country
United States
Website
traxretail.com/solutions/trax-engagement/shopkick/
Product Features
Customer Loyalty
CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
Loyalty Management
CRM
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
White Label
Product Features
Customer Engagement
Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content