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ease
features
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support

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Description

Littledata pioneered server-side tracking for Shopify, helping direct-to-consumer (DTC) brands connect accurate first-party data to the tools they already use. With ready-made integrations for Google Analytics 4 (GA4), Google Ads, Meta Ads (Facebook & Instagram), TikTok, Pinterest, and Klaviyo, Littledata ensures your marketing performance data is complete, consistent, and reliable. The platform closes the gap between Shopify and external tools by tracking 100% of orders, checkout steps, refunds, and recurring subscription revenue. This eliminates the common mismatches between GA4 and Shopify, giving teams confidence that revenue and attribution reports truly reflect customer behavior. For marketing teams, Littledata delivers measurable improvements: • Klaviyo – identify opted-in customers across sessions to trigger more effective abandoned cart, browse, and checkout flows, increasing revenue without sending more emails. • Google Ads – upgrade tracking with Enhanced Conversions for better customer matching, lower CAC, and stronger campaign performance. • Meta Ads – boost Event Match Quality Scores through Conversions API integration, helping ads reach the right audience with more accuracy. Built for data experts but easy enough for marketers, Littledata provides an out-of-the-box solution that can be set up in minutes. Whether you’re a Shopify Plus brand scaling internationally or a growth-focused DTC store, Littledata makes it simple to unify your customer journey data, improve attribution, and run higher-performing campaigns with confidence.

Description

Navigating your business without dependable data is akin to sailing without a compass. Nonetheless, many organizations find it challenging to fully leverage their abundant data resources for financial gain. With minubo, all your data is seamlessly integrated into a single platform, providing a holistic view at all times. This integration not only fosters deeper insights but also enables more informed decision-making. Say goodbye to fragmented systems, tools, and applications; all pertinent information is thoughtfully connected and presented clearly within one application. Take advantage of a tried-and-true data model tailored for the e-commerce sector, which includes nearly 1000 predefined key performance indicators, metrics, and reports at your fingertips. You can hit the ground running without any extensive onboarding, as the self-service section helps you find answers to specific queries quickly. With minubo, a unified database is accessible to everyone, enhancing collaboration, enjoyment, and reducing the chances of miscommunication. Furthermore, minubo simplifies everyday operations by ensuring that all data is automatically refreshed across every tool and can be shared effortlessly with just a click. This innovation not only streamlines processes but also empowers teams to work more cohesively towards common goals.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

CrossEngage
Facebook
Facebook Ads
Google Ads
Google Analytics
Google Tag Manager
Klaviyo
Pinterest
Segment
Shopify
Shopify Plus
TikTok

Integrations

CrossEngage
Facebook
Facebook Ads
Google Ads
Google Analytics
Google Tag Manager
Klaviyo
Pinterest
Segment
Shopify
Shopify Plus
TikTok

Pricing Details

Free
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Littledata

Founded

2014

Country

United Kingdom

Website

www.littledata.io

Vendor Details

Company Name

minubo

Founded

2013

Country

Germany

Website

www.minubo.com

Product Features

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Product Features

eCommerce

CRM
Catalog Management
Channel Management
Customer Accounts
Data Security
Email Marketing
Inventory Management
Kitting
Loyalty Program
Mobile Access
Multi-Store Management
Order Management
Product Configurator
Promotions Management
Returns Management
Reviews Management
SEO Management
Shopping Cart
Templates

Alternatives

Alternatives

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