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Description
Littledata pioneered server-side tracking for Shopify, helping direct-to-consumer (DTC) brands connect accurate first-party data to the tools they already use. With ready-made integrations for Google Analytics 4 (GA4), Google Ads, Meta Ads (Facebook & Instagram), TikTok, Pinterest, and Klaviyo, Littledata ensures your marketing performance data is complete, consistent, and reliable.
The platform closes the gap between Shopify and external tools by tracking 100% of orders, checkout steps, refunds, and recurring subscription revenue. This eliminates the common mismatches between GA4 and Shopify, giving teams confidence that revenue and attribution reports truly reflect customer behavior.
For marketing teams, Littledata delivers measurable improvements:
• Klaviyo – identify opted-in customers across sessions to trigger more effective abandoned cart, browse, and checkout flows, increasing revenue without sending more emails.
• Google Ads – upgrade tracking with Enhanced Conversions for better customer matching, lower CAC, and stronger campaign performance.
• Meta Ads – boost Event Match Quality Scores through Conversions API integration, helping ads reach the right audience with more accuracy.
Built for data experts but easy enough for marketers, Littledata provides an out-of-the-box solution that can be set up in minutes. Whether you’re a Shopify Plus brand scaling internationally or a growth-focused DTC store, Littledata makes it simple to unify your customer journey data, improve attribution, and run higher-performing campaigns with confidence.
Description
PageDuel is an online platform designed for web analytics, A/B testing, and revenue attribution aimed at founders, SaaS providers, e-commerce teams, and agencies that oversee websites. With a compact 3 KB code snippet, it enables tracking of visitors, goals, funnels, campaigns, and purchases while linking revenue to sources of acquisition and different variants in experiments. Teams have the capability to analyze visitor experiences, conduct an unlimited number of experiments using a no-code visual editor, and customize page content based on specific URLs. Additionally, the platform features public read-only dashboards, tracking options for both browsers and servers, and the ability to perform first- and last-touch attribution. A unique aspect of PageDuel is its remote MCP server, which allows compatible AI assistants to interpret analytics data and experiment findings, and with appropriate permissions, create goals, funnels, and experiments. The platform prioritizes user privacy by employing first-party cookies, refraining from cross-site tracking, supporting consent-focused configurations, and offering options for visitor data export and deletion. Furthermore, the Growth plan introduces AI-generated variants to enhance experimentation, and pricing is adjusted according to the volume of monthly events, ensuring scalability for diverse user needs. This comprehensive approach makes PageDuel a versatile tool for optimizing online performance and maximizing revenue potential.
API Access
Has API
No
API Access
Has API
Yes
Screenshots View All
No images available
Integrations
Google Analytics
Yes
Shopify
Yes
Facebook
Yes
Facebook Ads
Yes
Google Ads
Yes
Google Tag Manager
Yes
Klaviyo
Yes
Model Context Protocol (MCP)
No
Pinterest
Yes
Segment
Yes
Integrations
Google Analytics
Yes
Shopify
Yes
Facebook
No
Facebook Ads
No
Google Ads
No
Google Tag Manager
No
Klaviyo
No
Model Context Protocol (MCP)
Yes
Pinterest
No
Segment
No
Pricing Details
Free
Littledata offers flexible, usage-based pricing tailored to your Shopify store’s order volume. Plans start at $0.35 per order with a free trial available.
Free Trial
Yes
Free Version
Yes
Pricing Details
$9/month
Starter starts at $9/month for 10,000 monthly events, one website, and one team member. Growth starts at $19/month for 10,000 monthly events, 30 websites, and 30 team members. Pricing scales with monthly event volume; annual billing includes two months free. Both plans include analytics, unlimited A/B experiments, revenue attribution, and MCP access. A 14-day free trial is available without a credit card.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Littledata
Founded
2014
Country
United Kingdom
Website
www.littledata.io
Vendor Details
Company Name
Doteli LLC
Founded
2026
Country
United States
Website
pageduel.com
Product Features
Web Analytics
Campaign Management
No
Conversion Tracking
Yes
Form Analytics
No
Goal Tracking
Yes
Keyword Tracking
No
Multiple Site Management
Yes
Pageview Tracking
Yes
Referral Source Tracking
No
Site Search Tracking
No
Time on Site Tracking
No
User Interaction Tracking
Yes
Product Features
AB Testing
Audience Targeting
No
Campaign Segmentation
No
Funnel Analysis
No
Heatmaps
No
Landing Pages / Web Forms
No
Multivariate Testing
No
Split Testing
No
Statistical Relevance Analysis
No
Surveys
No
Test Scheduling
No
Visual Editor
No
Web Analytics
Campaign Management
No
Conversion Tracking
No
Form Analytics
No
Goal Tracking
No
Keyword Tracking
No
Multiple Site Management
No
Pageview Tracking
No
Referral Source Tracking
No
Site Search Tracking
No
Time on Site Tracking
No
User Interaction Tracking
No
Alternatives
Alternatives
No Alternatives
