Compare Linkrunner vs. Triple Whale

Linkrunner serves as a comprehensive mobile attribution platform that monitors the entire user experience from the moment an advertisement is clicked until in-app revenue is generated, covering channels like Meta, Google, TikTok, and Apple Search Ads. Designed for app teams handling anywhere from 20,000 to over 400,000 installations each month, it consolidates both attribution and deep linking functionalities into a single software development kit (SDK), eliminating the need for multiple tools to analyze marketing campaigns and guide users to specific in-app destinations. Among its standout features are dashboards that provide creative-level return on ad spend (ROAS) insights, automated revenue updates sent to advertising networks, fraud detection mechanisms, SKAN 4.0 setup, and advanced AI-driven anomaly identification. The SDK can be seamlessly integrated within just 2 to 4 hours for various platforms including React Native, Flutter, iOS, and Android. Its pricing model is transparent and based on usage: the first 25,000 attributed installs are free, followed by a cost that ranges from $0.012 to $0.007 per installation, with no restrictions on seats, export fees, or feature limitations. As a result, teams often experience savings of 60-80% when compared to traditional mobile measurement partners such as AppsFlyer, Adjust, or Branch. Linkrunner is trusted by over 100 mobile applications across multiple industries, including direct-to-consumer (D2C), gaming, fintech, and ecommerce, highlighting its versatility and effectiveness in enhancing mobile marketing efforts.

Triple Whale consolidates all metrics from all your tools and puts them in your pocket. We simplify, inform, and save you time. We integrate eCommerce and marketing data from all your favorite apps so you don't have to switch between tabs and apps. All your data can be tracked, tested, and interpreted. Data backing your decisions makes it easier to make informed decisions. AI is being developed to reduce errors and improve your operations across all your tools. You can quickly gain insight into what is working and what isn't, so that you can strategize, optimize, and maximize growth. Get to know all about your customers' spending habits. Forecast and track your most important D2C metrics. You can send daily, weekly, or monthly reports to everyone in the company. You can choose from a template or create your own metrics. Wondering how a 0.5% increase in your conversion rate could affect your profit? Our calculator uses your data for real insight. You can adjust your dashboard to make it work for you and your team. Moby by Triple Whale is an innovative AI-driven data platform designed to help brands and agencies unlock deep marketing insights quickly and efficiently. Its AI agents automatically analyze performance data across marketing channels, identifying trends in creative effectiveness, customer retention, and acquisition strategies. These agents provide precise recommendations on budget allocation to maximize return on investment and offer actionable fixes to increase website conversion rates. Trusted by brands like LSKD, Dixxon Flannel Company, and Porter Media, Moby has demonstrated success in detecting affiliate fraud, slashing reporting time, and boosting ROAS without increasing ad spend.