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features
design
support

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Description

Later Influence offers comprehensive solutions for managing relationships, automating workflows, and measuring the effectiveness of integrated marketing programs across influencer, advocacy, referral, and loyalty strategies, catering to various marketing functions and touchpoints. Our unique approach to influencer marketing enables the activation of diverse influencer types throughout the customer experience journey. By partnering with both Macro- and Micro-Influencers, we produce authentic content, including social media posts, blog entries, images, voiceovers, and videos. We also empower Micro-Influencers, Advocates, and Referrers to promote content and retail sites to their followers using trackable referral links and promotional codes. Additionally, we engage these influencers to review products or services and gather valuable feedback through surveys for research purposes. Furthermore, we incentivize Advocates, Referrers, and Loyalists with rewards such as product samples, discount codes, or loyalty points, which are contingent on their content creation and activation results, fostering a robust and mutually beneficial partnership. This comprehensive model not only enhances brand visibility but also strengthens community engagement and loyalty.

Description

While mass mobilization plays an important role, it cannot replace the significance of personal connections with essential elected officials. Evaluate the capacity and willingness of your organization’s members to engage effectively. It is crucial to mobilize the appropriate advocates in a strategic manner. Expand your influence, and seek out opportunities for key stakeholders to actively engage and sway policymakers through genuine advocacy efforts. The RAP Team, consisting of advocacy professionals, has created innovative software designed to unite individuals in unprecedented ways. To truly affect change and influence the policymakers who drive crucial issues, organizations must reveal and leverage the powerful, often overlooked relationships that exist among their members or employees. The RAP Index serves as a sophisticated and targeted resource that empowers you to affect policymakers through authentic and meaningful advocacy, ensuring that your efforts resonate with decision-makers. By fostering these connections, organizations can create a robust network that amplifies their advocacy impact.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Axis LMS
Later Social
NationBuilder

Integrations

Axis LMS
Later Social
NationBuilder

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Later

Founded

2014

Country

Canada

Website

later.com/influencer-marketing-platform/

Vendor Details

Company Name

RAP Index

Founded

2008

Country

United States

Website

www.rapindex.com

Product Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

Product Features

Advocacy

Advocate Management
Campaign Management
Customer Advocacy
Event Triggered Actions
Forms Management
Legislation Tracking
Petition Management
Political Advocacy
Rewards Program
Social Engagement

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