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Description
Klar serves as a data operating system and business analytics solution specifically designed for expanding e-commerce businesses, integrating data from various platforms such as Shopify, marketplaces, and marketing channels including Facebook, Google, and TikTok into a unified source of truth, thereby eliminating the need for spreadsheets and separate dashboards. Once the integration is established, Klar automatically gathers, cleans, and harmonizes data related to orders, customers, costs, and campaigns from diverse stores, channels, and geographical areas, delivering real-time insights on revenue, profitability, unit economics, customer lifetime value, retention, cohorts, and marketing ROI through customizable dashboards and visual KPI representations. Additionally, it features robust attribution and tracking tools that utilize first-party scripts to trace customer journeys and connect marketing interactions to measurable outcomes, empowering brands to identify the key drivers of profitable growth and confidently optimize their spending, creative strategies, and marketing channels. By centralizing data and analytics, Klar not only streamlines decision-making but also enhances overall operational efficiency for e-commerce teams.
Description
Two Owls Facebook Pixel is an advertising tracking and attribution tool compatible with Shopify, Wix, and BigCommerce, created by Omega. By properly setting up Pixels and Conversion APIs, you can achieve superior data collection. It automatically tracks conversion events on both the browser and server sides, sending additional relevant information to link these events to Facebook profiles where possible. This functionality enhances the data Facebook utilizes, ultimately optimizing the delivery of your advertising campaigns. Moreover, it provides precise reporting, addressing the challenges many users face with Facebook Ads Manager following the changes introduced by IOS 14 and beyond, ensuring you have clearer insights into your ad performance. This tool is essential for businesses looking to improve their advertising strategies in an evolving digital landscape.
API Access
Has API
API Access
Has API
Screenshots View All
No images available
Integrations
Facebook
Shopify
Amazon
BigCommerce
Facebook Ads
Google Ads
Google Analytics
Instagram
Instagram Ads
Meta Ads
Integrations
Facebook
Shopify
Amazon
BigCommerce
Facebook Ads
Google Ads
Google Analytics
Instagram
Instagram Ads
Meta Ads
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Klar
Founded
2021
Country
Germany
Website
getklar.com
Vendor Details
Company Name
Two Owls
Founded
2007
Country
Vietnam
Website
twoowls.io
Product Features
Influencer Marketing
CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring
Marketing Attribution
Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking
Product Features
Marketing Attribution
Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking