Compare Kinetiq vs. MarketChorus

Innovators who challenge themselves to pose the most difficult inquiries understand the necessity of having comprehensive data at their disposal. Utilize the largest integrated TV intelligence network globally to enhance the effectiveness of your television investments. Kinetiq swiftly captures all television exposure, merging paid, earned, and owned media into a single cohesive platform. Develop your strategy with an undeniably comprehensive perspective of your visibility and competitive environment. Monitor the timing and placement of your advertisements and assess how your television investments impact audience behavior. Evaluate your return on investment for both paid and earned sponsorships in virtually real-time across any market. Observe and respond to your brand’s earned media, from minor mentions to significant narratives. Real-time identification of what is being broadcast on over 2,500 channels across more than 85 countries is at your fingertips. Kinetiq surpasses traditional ad placement metrics. Effectively capture mentions, logo placements, and differentiate between paid and earned media instantaneously, allowing for agile and informed decision-making. This capability empowers brands to adapt quickly and refine their strategies based on immediate insights.

MarketChorus offers insights through social media to help you understand your audiences and content. Monitor the evolution of content trends and understand what your customers (donors, readers etc.) are reading. What are your buyers (donors, readers, etc.) reading? Who are they following? And who is influencing them to take action? Automate content discovery. Analyze engagement, trends and competition. Find out who is liking, commenting, and sharing content on social media that is relevant to your company. Monitor brand mentions and identify emerging trends.