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Description
By leveraging extensive retail data and over ten years of experience examining how influencer-generated content affects both online and in-store sales, we have consistently demonstrated that influencers serve as a powerful means to boost purchases, enhance brand awareness and engagement, and foster profitable growth for companies. Inmar Intelligence extends beyond being a mere Influencer Marketing provider; we offer vital tools and platforms to numerous leading retailers across the nation while linking these critical touchpoints to a unified data system. As pioneers in the field, Inmar Intelligence was the first to implement Cost-Per-View (CPV) pricing for Influencer Marketing campaigns, enabling partners to pay solely for verified views of content created by influencers. With our innovative CPV+ model, we take this concept further, allowing brands to specifically target known retail shoppers with influencer-generated content. Additionally, we help businesses pinpoint the most compelling storylines for their influencer campaigns and identify the audiences that are most likely to engage positively with these messages, thus optimizing marketing strategies for better results.
Description
Le Guide Noir serves as a robust platform for influencer marketing, designed to simplify the identification, management, and evaluation of influencer partnerships. The platform features an intuitive search function that allows brands to find influencers across popular social media sites like Instagram, YouTube, and TikTok, who can genuinely convey their brand narrative. It enhances campaign oversight by enabling users to select influencers, manage content, monitor sales, and assess campaign performance in real-time. A centralized inbox combines all communications, making it easier for brands to engage with influencers seamlessly. Le Guide Noir also delivers actionable insights, highlighting potential cost reductions of up to 70%, saving over 20 hours monthly in negotiations and management, and boosting audience engagement by 40% through targeted collaborations. Furthermore, it includes analytical tools that evaluate the effectiveness of user-generated content and a program to vet prospective influencer collaborators, ensuring a strategic approach to influencer partnerships. This comprehensive suite of features makes Le Guide Noir an essential tool for brands looking to optimize their influencer marketing efforts.
API Access
Has API
API Access
Has API
Integrations
Instagram
TikTok
YouTube
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
$20 per month
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Inmar Intelligence
Founded
1980
Country
United States
Website
www.inmar.com/solutions/retail-cloud/brand/influencer-solutions
Vendor Details
Company Name
Le Guide Noir
Founded
2013
Country
Spain
Website
leguidenoir.com
Product Features
Influencer Marketing
CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring
Product Features
Influencer Marketing
CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring