Average Ratings 0 Ratings
Average Ratings 1 Rating
Description
Highlight's in-home product test platform allows global and emerging CPG brands to innovate, test and launch new physical consumer products. This includes food and beverages, beauty, personal care, and products for children and pets.
Highlight's mission, is to help new consumer products succeed on the market. Highlight's end-to-end Agile ITUT platform streamlines everything, from recruiting to data set, and all the logistics involved in getting product to consumers. Brands can quickly launch IHUTs from their client dashboard and view the responses in real time, often within a few days.
Highlight's clients include Nestle, P&G and Estee Lauder. They have blind-tested products against their competition and benchmarked products in-market for category insight. A well-designed and executed product test can provide reliable data about a wide range of products.
Description
ProQuo AI, an AI-powered brand management platform, allows marketers to generate brand strategies, test creative assets, and monitor brand performance in real time.
ProQuo has a daily interaction with consumers and measures their opinions about your brand, competitors, and category. ProQuo's AI analyzes all these interactions and generates a personalized action plan that will help you reach your brand's goals, whether it is converting non-users or finding your whitespace.
ProQuo is used by hundreds of brands, including Clorox, Harry's and Expedia, Tatcha, Keurig Dr Pepper, and Tatcha.
API Access
Has API
No
API Access
Has API
No
Integrations
No details available.
Integrations
No details available.
Pricing Details
$59/test
Free Trial
No
Free Version
No
Pricing Details
$2000 per month
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Highlight
Founded
2020
Country
United States
Website
www.letshighlight.com
Vendor Details
Company Name
ProQuo AI
Founded
2019
Country
United Kingdom
Website
proquoai.com
Product Features
Market Research
Benchmarking
No
Compensation Management
No
Data Management
No
Email / Online
No
Face-to-Face
No
Panel Management
No
Paper-Based
No
Phone-Based
No
Sample Management
No
Statistical Analysis
No
Survey Management
No
Product Features
Brand Management
Approval Process Control
No
Artwork Management
No
Asset Management
Yes
Change Management
No
Fulfillment Distribution
No
Project Management
No
Market Research
Benchmarking
Yes
Compensation Management
No
Data Management
Yes
Email / Online
No
Face-to-Face
No
Panel Management
Yes
Paper-Based
No
Phone-Based
No
Sample Management
Yes
Statistical Analysis
Yes
Survey Management
Yes
Marketing Analytics
A/B Testing
Yes
Campaign Management
Yes
Channel Attribution
No
Customer Journey Mapping
No
Dashboard
Yes
Performance Metrics
Yes
Predictive Analytics
Yes
ROI Tracking
Yes
Social Media Metrics
No
Website Analytics
No
Predictive Analytics
AI / Machine Learning
Yes
Benchmarking
Yes
Data Blending
Yes
Data Mining
No
Demand Forecasting
No
For Education
No
For Healthcare
No
Modeling & Simulation
No
Sentiment Analysis
Yes
Survey
Custom Survey URLs
No
Data Analysis Tools
Yes
Email Marketing
No
Mobile Survey
Yes
Offline Response Collection
No
Paper Survey
No
Question Branching
No
Question Library
No
Site Intercept Survey
No
Skip Logic
No
Supports Audio / Images / Video
No