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Description
Highlight's in-home product test platform allows global and emerging CPG brands to innovate, test and launch new physical consumer products. This includes food and beverages, beauty, personal care, and products for children and pets.
Highlight's mission, is to help new consumer products succeed on the market. Highlight's end-to-end Agile ITUT platform streamlines everything, from recruiting to data set, and all the logistics involved in getting product to consumers. Brands can quickly launch IHUTs from their client dashboard and view the responses in real time, often within a few days.
Highlight's clients include Nestle, P&G and Estee Lauder. They have blind-tested products against their competition and benchmarked products in-market for category insight. A well-designed and executed product test can provide reliable data about a wide range of products.
Description
Perspective AI is an advanced customer research platform driven by artificial intelligence, designed to facilitate genuine, organic conversations that reveal profound customer insights and support data-driven decisions. By utilizing a singular topic prompt, it automatically creates conversation guides and executes engaging interviews through voice or text at scale, subsequently providing immediate summaries, interactive analyses, and shareable highlights to unify teams around customer desires, pain points, and future plans. The platform's ongoing Voice of Customer (VOC) memory system guarantees that each new interaction augments a centralized knowledge repository, while real-time dashboards uncover trends, sentiment, and key decision factors without requiring manual configurations or intricate integrations. With the ability to launch in mere minutes, Perspective AI empowers product managers, customer success leaders, and market researchers with instant access to AI-driven discussions that convert qualitative insights into clear, actionable strategies, ultimately enhancing overall business effectiveness. This innovative approach allows organizations to stay agile and responsive to evolving customer needs, ensuring they remain competitive in today’s dynamic market landscape.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
$59/test
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Highlight
Founded
2020
Country
United States
Website
www.letshighlight.com
Vendor Details
Company Name
Perspective AI
Country
United States
Website
getperspective.ai/
Product Features
Market Research
Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management
Product Features
Customer Feedback
Alerts / Notifications
Behavior Analytics
Bug Reports
Community Feedback Tools
Live Chat
Negative Feedback Management
Net Promoter Score (NPS)
Screenshot / Screen Capture
Surveys
User Testing Tools
Video Feedback
Visual Feedback Tools
Voice of the Customer (VoC)
Website Feedback
Market Research
Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management
