Compare Harmoni vs. Market Logic Software

A powerful data analysis and visualization platform specifically designed for market research data. Harmoni can do it all, from data processing to analysis, reporting and visualization, as well as distribution, alerts and distribution. Spend less time processing data and more time analysing it. Harmoni automates your job. Harmoni makes it easy to share valuable and actionable insights with stakeholders. Although market research budgets are shrinking in number, expectations are increasing. Harmoni allows you to slice and dice data as the questions are asked. Harmoni allows you to combine multiple data sources into one usable set. Harmoni supports many data sources including IBM SPSS®, SQL and Microsoft Excel, CSV, tab delimited files, Dimensions and more. Harmoni is integrated with popular market research platforms such as Voxco and FocusVision Decipher.

Market Logic stands out as the premier Insights Engagement Platform in the market. We enable insights and analytics teams to gather knowledge, transform it into valuable insights, and share them effectively with various business units within the organization. This process leads to the establishment of an insights-driven company that is attuned to market demands. Market Logic offers a comprehensive API and integration toolkit, allowing seamless connections to your preferred research partners and content providers. Consequently, the expertise of top researchers worldwide is effortlessly incorporated into your organization’s knowledge base, providing you with tailored information directly. While some data may require manual handling, Market Logic simplifies this by allowing you to upload not just single documents, but entire research project records, data frameworks, and videos. Additionally, our advanced auto-tagging engine takes care of the classification process, ensuring no extra effort is required from your team, making knowledge management more efficient than ever before. By leveraging these features, organizations can enhance collaboration and drive better decision-making processes.