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Description

Annually, we conduct surveys with over a million individuals worldwide, enabling businesses to swiftly grasp evolving consumer trends. Our user-friendly platform is tailored for busy teams, facilitating the extraction of essential information, customized analysis, and seamless sharing. Identify your ideal customer using more than 250,000 profiling metrics. Utilize question charts to gain insights into the thoughts, emotions, and actions of your audience. Aggregate data and visualizations to craft a compelling narrative for your team. Combine various data points for comprehensive analysis and deeper understanding. Access unparalleled insights into consumer behavior through survey results that capture the perspectives, interests, and actions of billions of individuals globally. We consistently pose the same survey questions across different regions, allowing for detailed insights into local markets while also providing a broader global perspective. Discover what consumers genuinely think about your brand and its competitors, gaining valuable insights into industry leaders and their market positions. This holistic approach ensures that businesses can navigate the complexities of consumer perception effectively.

Description

Link various data sources to uncover and seize fresh opportunities that propel business growth. Develop your enterprise around the revolutionary measure of media performance in a multi-platform landscape. Gain insights into the effectiveness of your media and marketing strategies, allowing you to enhance ROI and make informed decisions with assurance. Effective cross-platform measurement is crucial for navigating the intricacies of today’s media landscape, ensuring that business decisions are based on solid data. We assist prominent media entities, brands, and advertisers in making the necessary connections to expand their operations. Harness an impactful suite of audience, contextual, and cookie-free predictive targeting solutions to effectively engage with cross-platform audiences. We enable programmatic advertisers to tap into valuable target audiences through the DMP or DSP of their preference for campaigns spanning digital, mobile, CTV, DOOH, and podcasts. By leveraging these innovative strategies, businesses can not only adapt to the changing media environment but also thrive in it.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

AcuityAds No 
Acxiom Real Identity No 
Bright Analytics No 
Brightspot No 
Campaign Manager+ No 
ChatGPT Yes 
Contentsquare No 
Desktop.com No 
Flowplayer No 
GaleForceMedia No 
Innovid No 
Sizmek Ad Suite No 
Spotler Mail+ No 
Traffic Creator No 
UltraWAF No 
VWO Testing No 
YOOtraffic No 
Zefr No 

Integrations

AcuityAds Yes 
Acxiom Real Identity Yes 
Bright Analytics Yes 
Brightspot Yes 
Campaign Manager+ Yes 
ChatGPT No 
Contentsquare Yes 
Desktop.com Yes 
Flowplayer Yes 
GaleForceMedia Yes 
Innovid Yes 
Sizmek Ad Suite Yes 
Spotler Mail+ Yes 
Traffic Creator Yes 
UltraWAF Yes 
VWO Testing Yes 
YOOtraffic Yes 
Zefr Yes 

Pricing Details

£0/month
Free Trial No 
Free Version Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

GWI

Founded

2009

Country

United Kingdom

Website

www.gwi.com

Vendor Details

Company Name

comScore

Country

United States

Website

www.comscore.com

Product Features

Audience Intelligence

AI / Machine Learning No 
Audience Segmentation Yes 
Competitive Intelligence No 
Content Tracking No 
Data Visualization Yes 
Data-Driven Insights Yes 
Filters / Search No 
Image Recognition No 
Sentiment Analysis No 
Social Listening No 
Social Media Analytics No 
Trend Tracking Yes 

Market Research

Benchmarking Yes 
Compensation Management No 
Data Management No 
Email / Online No 
Face-to-Face No 
Panel Management No 
Paper-Based No 
Phone-Based No 
Sample Management No 
Statistical Analysis No 
Survey Management No 

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management Yes 
Channel Attribution No 
Customer Journey Mapping Yes 
Dashboard Yes 
Performance Metrics Yes 
Predictive Analytics Yes 
ROI Tracking No 
Social Media Metrics Yes 
Website Analytics Yes 

Alternatives

Alternatives