Compare GWI vs. The Real Feel

Annually, we conduct surveys with over a million individuals worldwide, enabling businesses to swiftly grasp evolving consumer trends. Our user-friendly platform is tailored for busy teams, facilitating the extraction of essential information, customized analysis, and seamless sharing. Identify your ideal customer using more than 250,000 profiling metrics. Utilize question charts to gain insights into the thoughts, emotions, and actions of your audience. Aggregate data and visualizations to craft a compelling narrative for your team. Combine various data points for comprehensive analysis and deeper understanding. Access unparalleled insights into consumer behavior through survey results that capture the perspectives, interests, and actions of billions of individuals globally. We consistently pose the same survey questions across different regions, allowing for detailed insights into local markets while also providing a broader global perspective. Discover what consumers genuinely think about your brand and its competitors, gaining valuable insights into industry leaders and their market positions. This holistic approach ensures that businesses can navigate the complexities of consumer perception effectively.

The Real Feel is an innovative software that utilizes AI to capture, assess, and represent the emotional state of individuals in the U.S. in real-time, assisting businesses in grasping public sentiment for better decision-making. By soliciting daily answers to the prompt “How are you feeling today?” from a variety of demographic groups, it computes mood scores and extracts insights and themes through artificial intelligence, presenting the findings segmented by demographics, days of the week, and geographic locations. This tool effectively fills information voids by providing emotion-driven insights that monitor the emotional landscape of various populations over time, offering distinctive, contextual analysis that reveals emerging trends, anticipates shifts in sentiment, and uncovers valuable correlations for different business scenarios. In addition, Real Feel provides a range of comprehensive solutions, such as weekly reports filled with data and insights that include demographic and geographical breakdowns, tailored research and analysis, along with an API for seamless integration of real-time mood data into current operational frameworks. Moreover, this platform's ability to continuously adapt and refine its data collection methods ensures that businesses remain attuned to the evolving emotional climate of their audiences.