Compare FrontFace vs. Playmatic

FrontFace is a powerful on-premise digital signage & kiosk software product (not SaaS) that allows you to easily deploy flexible and very reliable interactive kiosk terminals, touchscreen frontends, as well as non-interactive public displays and digital signage applications, advertising or information displays, self-service kiosks, etc. FrontFace can display any kind of media format, whether you want to display text, images, photos, PDFs, videos, news tickers or even entire web pages (HTML5). But the best news is that you can use ANY Windows application that can print to create high-quality HD content for your display. Use PowerPoint, Word, Excel, etc. to create content for your playlists. Use the tools you are familiar with without having to invest in learning a new, complex design application! In addition, FrontFace comes with a plugin interface that allows you to extend the application's functionality with optional plugins. This includes the integration of external calendars (e.g. Office 365 Exchange Online or ICS or Excel) or vertical applications such as an accident statistics board or a dashboard. Content management is super easy with FrontFace. No programming are skills required.

Playmatic serves as a video-advertising solution specifically designed for content and news websites, providing a suite of immersive tools such as interactive elements, micro-site embedding, pop-up alerts and buttons, surveys, embedded forms, checkout capabilities, multi-tiered scenarios, and traditional pre-rolls. The platform boasts a vast network of over 8,000 websites, generating more than 20 million impressions daily. Its effectiveness is striking, as videos produced through this system are remembered 51% more than their non-interactive counterparts, while engagement and brand interactions see a twofold increase, and purchase intent skyrockets by eight times compared to standard pre-rolls. The Engage Video ads (known as Engageroll) lead to up to 30% increased conversions, an impressive 40% boost in brand awareness, and an eightfold rise in viewer involvement compared to regular non-interactive advertisements. Furthermore, Playmatic provides straightforward production and the capability to transform any video into an interactive format, yielding a threefold increase in return on investment and enhanced brand recognition when juxtaposed with traditional advertisements, solidifying its place as a leading force in the advertising landscape. This innovative approach not only captures audience attention but also fosters deeper connections between brands and their consumers.