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Description
EMSE is a comprehensive suite of sophisticated and user-friendly software tools designed for measuring, describing, and visualizing the dynamics of the human brain, utilized globally in fields such as neuroscience, neurotechnology, and clinical neurophysiology. Our expertise lies in advanced multimodal source estimation techniques, which empower researchers to integrate EEG and MRI datasets, thus providing clearer insights into both the spatial and temporal aspects of brain activity. Traditional neuroimaging methods, like magnetic resonance imaging (MRI), excel in locating brain activity but fall short in determining the timing of events. In contrast, electroencephalography (EEG) and its related technique, Event-Related Potentials (ERPs), can pinpoint when neural events occur with remarkable precision, but they struggle with spatial localization. By merging MRI and EEG data, EMSE uniquely addresses both the "where" and "when" questions of brain activity, offering a level of detail that neither technique can achieve on its own. This innovative approach is referred to as multimodal dynamic functional brain imaging or source estimation, allowing for a deeper understanding of the brain's intricate workings. By leveraging this technology, researchers can uncover new insights into brain dynamics that were previously unattainable.
Description
The initial phase of the innovation funnel is particularly susceptible to losing promising ideas. In the absence of a solid and methodical screening process, numerous potentially transformative concepts are overlooked and do not make their way into the funnel. IdeaSwipe, a technology platform pioneered and refined by Unilever, leverages behavioral economics and has already evaluated over 10,000 ideas across more than 40 markets. This mobile-centric, interactive solution has invigorated innovation funnels by introducing compelling and impactful ideas. Designed for flexibility, IdeaSwipe accommodates a range of scenarios, whether you have five ideas or fifty, and regardless of whether you're testing in one market or across multiple regions; results can be available in as little as a week, or even sooner. Traditional research approaches tend to emphasize rationality and analytical thinking, whereas IdeaSwipe employs behavioral economics-based inquiries that prompt consumers to engage both their intuition and critical thinking when responding to questions. This dual approach enhances the understanding of consumer preferences and fosters a deeper connection with the ideas being evaluated.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Cortech Solutions
Founded
2001
Country
United States
Website
cortechsolutions.com/products/emse/
Vendor Details
Company Name
Brandscapes Worldwide
Founded
2005
Country
India
Website
idea-swipe.com
Product Features
Product Features
Idea Management
Activity Dashboard
Brainstorming
Collaboration
Creator Tracking
Idea Ranking
Project Tracking
Status Tracking
