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Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

Decode uses a data-driven method to uncover meaningful patterns, trends, and metrics. These insights are quantified through heat maps, transparency plots and attention and engagement metrics using facial coding, voice tonality, eye tracking, and eye tracking. Our AI will transcribe and translate interviews in minutes with unmatched precision and convenience. Our platform offers the best accuracy for your data with support for 58 translation and 58 transcription languages. Decode is a leader in the industry, integrating with ChatGPT for comprehensive summaries and AI-generated topics.

Description

SaliencyLab serves as an online platform designed for brand teams, performance marketers, and agencies to assess advertising effectiveness prior to its launch. RoastIQ evaluates advertisements using five key diagnostic criteria, delivering contextual benchmarks and actionable insights on aspects such as openings, attention, brand impact, and selling propositions. BuyerLens employs structured interviews with simulated buyer personas to identify possible objections and clarify any message confusion. Teams have the ability to compare different creative variations, examine references within their category and market, and utilize reports that inform their revisions. Additionally, there is an option to connect with the Model Context Protocol, allowing compatible AI clients to utilize the workspace tools. Expert reviews can also be obtained for further insights. It is important to note that scores and simulated responses are indicative model outputs, not actual consumer feedback or interviews, and they do not ensure campaign success or sales outcomes. The platform aims to enhance the creative testing process, making it a valuable resource for advertisers looking to refine their messaging strategies.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

ChatGPT Yes 
Model Context Protocol (MCP) No 

Integrations

ChatGPT No 
Model Context Protocol (MCP) Yes 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Pricing Details

Free; Pro EUR 99/month
The free workspace includes up to 10 RoastIQ analyses per month, with a limit of 3 per day. Pro includes up to 300 analyses per month, with a limit of 30 per day, and adds features including benchmark comparisons, BuyerLens panels, creative comparison, reports and MCP access. Workspaces are provisioned after consultation.
Free Trial No 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Entropik

Founded

2016

Country

India

Website

www.entropik.io/decode

Vendor Details

Company Name

SaliencyLab

Country

France

Website

www.saliencylab.com

Product Features

Market Research

Benchmarking No 
Compensation Management No 
Data Management No 
Email / Online No 
Face-to-Face No 
Panel Management No 
Paper-Based No 
Phone-Based No 
Sample Management No 
Statistical Analysis No 
Survey Management No 

Product Features

Market Research

Benchmarking No 
Compensation Management No 
Data Management No 
Email / Online No 
Face-to-Face No 
Panel Management No 
Paper-Based No 
Phone-Based No 
Sample Management No 
Statistical Analysis No 
Survey Management No 

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