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Description
Ipsos collaborates with top brands and creative agencies throughout the entire creative development process to create, assess, and refine effective campaigns that strengthen brand presence. Creative|Spark serves as a Creative Assessment tool that accelerates the creative journey by enabling advertisers and agencies to swiftly understand, assess, and enhance their creative work to drive brand growth. This innovative solution is now accessible in countries such as Argentina, Australia, Brazil, Canada, Denmark, France, Germany, Italy, Japan, Mexico, Poland, Russia, South Africa, South Korea, Spain, Sweden, the United Kingdom, and the United States, with plans to expand to additional markets soon. Creative|Spark evaluates the effectiveness of your creative content in capturing and maintaining Branded Attention, while also measuring its impact on both immediate and long-term brand outcomes through a distinctive blend of cognitive responses, lingering feelings, and real-time emotional reactions, all supported by metrics validated by sales data. Furthermore, actionable insights can be provided in as little as 24 hours, allowing for rapid decision-making. This expedient reporting ensures that brands can swiftly adapt their strategies based on the latest creative performance evaluations.
Description
Figcel is an online creative tool tailored for ecommerce brands and agencies looking to create advertisements for Meta and Instagram platforms. By simply providing a link to their storefront or product page, users can leverage Figcel to automatically generate a variety of ad formats, including static images, multi-slide presentations, and dynamic motion carousels, along with relevant ad copy. The platform allows users to select from various visual styles, make edits to drafts, and export their final creations in formats optimized for social media advertising. Subscription plans offer monthly creative packs, while the Agency plan is designed to accommodate multiple client brands simultaneously. This innovative tool caters not only to online retailers and marketing teams focused on crafting product-centered campaign materials but also to agencies developing advertisements for their ecommerce clientele. A complimentary first creative pack is offered, and subsequent paid plans provide increased monthly allowances alongside features for managing multiple brands. Importantly, Figcel’s outputs are specifically tailored for Meta and Instagram advertising, distinguishing it from general graphic design or broader campaign publishing solutions. Additionally, the platform’s user-friendly interface streamlines the ad creation process, making it accessible even for those with limited design experience.
API Access
Has API
No
API Access
Has API
No
Screenshots View All
No images available
Integrations
Meta Ads
No
Pricing Details
$5,900
Free Trial
No
Free Version
No
Pricing Details
$99/month
The first pack is free. Growth is $99/month. Agency is $199/month for three brands, with additional brands at $49/month each. Prices are in U.S. dollars and are early-access rates; annual billing gives two months free.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
No
Types of Training
Training Docs
No
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Ipsos
Founded
1975
Country
France
Website
www.ipsos.digital/creative-spark
Vendor Details
Company Name
Figcel
Founded
2026
Country
India
Website
figcel.com
Product Features
Market Research
Benchmarking
No
Compensation Management
No
Data Management
No
Email / Online
No
Face-to-Face
No
Panel Management
No
Paper-Based
No
Phone-Based
No
Sample Management
No
Statistical Analysis
No
Survey Management
No
