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Average Ratings 0 Ratings
Description
Begin evaluating the strengths and weaknesses of your marketing communications effectiveness by benchmarking against your competitors. This crucial step lays the foundation for any effective marketing communication strategy. Our innovative AI-driven technology can provide you with a comprehensive brand overview in just 72 hours. This overview serves as an excellent starting point for your marketing communications approach or can be used in client meetings to demonstrate your expertise in data analysis. With the collaboration of marketing scholars and a wealth of over a century of combined experience, we have established essential metrics to accurately assess marketing effectiveness. By monitoring your brand's performance over time, you enhance the clarity of your marketing ROI, which serves as a roadmap for making more informed strategic choices by revealing when your brand is thriving, identifying what contributes to its success, and pinpointing areas for improvement. You can compare your brand's performance against as many as four competitors, providing a broader perspective on your market position. This comprehensive analysis will empower you to make strategic adjustments that can significantly elevate your marketing efforts.
Description
KPI6 is a Software as a Service Suite that brands and media agencies use to understand their customers, identify their needs, define segments of their audience, and develop marketing strategies. It analyzes a variety of user-generated content as well as unsolicited sources such social and web panels, open data, and online reviews to provide critical strategic insights that a company needs in order to drive innovation, opportunity evaluation, strategic planning, segmentation and creative development. Each person has unique characteristics that can benefit a brand or an industry. These traits can be a great asset to your company. Your leaders should spend their time on strategic planning and management and not on interpreting conversations or building user profiles. Your organization requires custom solutions that do the work and carry out the research.
API Access
Has API
No
API Access
Has API
Yes
Pricing Details
$79 per user per month
Free Trial
Yes
Free Version
No
Pricing Details
$15,000 based on usage
quarterly, semestral, annual license.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
Yes
Mac
Yes
Linux
Yes
Chromebook
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
No
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
My Telescope
Founded
2018
Country
Sweden
Website
www.mytelescope.io
Vendor Details
Company Name
KPI6.com
Founded
2016
Country
Italy
Website
kpi6.com
Product Features
Competitive Intelligence
Alerts/Notifications
No
Benchmarking
Yes
Competing Product Analysis
Yes
Keyword Tracking
No
Social Media Monitoring
No
Trend Analysis
Yes
Website Monitoring
No
Market Research
Benchmarking
Yes
Compensation Management
No
Data Management
Yes
Email / Online
No
Face-to-Face
No
Panel Management
No
Paper-Based
No
Phone-Based
No
Sample Management
No
Statistical Analysis
Yes
Survey Management
No
Product Features
Audience Intelligence
AI / Machine Learning
Yes
Audience Segmentation
Yes
Competitive Intelligence
Yes
Content Tracking
Yes
Data Visualization
Yes
Data-Driven Insights
Yes
Filters / Search
Yes
Image Recognition
Yes
Sentiment Analysis
Yes
Social Listening
Yes
Social Media Analytics
Yes
Trend Tracking
Yes
Competitive Intelligence
Alerts/Notifications
Yes
Benchmarking
Yes
Competing Product Analysis
Yes
Keyword Tracking
Yes
Social Media Monitoring
Yes
Trend Analysis
Yes
Website Monitoring
No
Market Research
Benchmarking
Yes
Compensation Management
No
Data Management
No
Email / Online
No
Face-to-Face
No
Panel Management
Yes
Paper-Based
No
Phone-Based
No
Sample Management
No
Statistical Analysis
Yes
Survey Management
No
Natural Language Processing
Co-Reference Resolution
No
In-Database Text Analytics
No
Named Entity Recognition
Yes
Natural Language Generation (NLG)
No
Open Source Integrations
No
Parsing
No
Part-of-Speech Tagging
No
Sentence Segmentation
No
Stemming/Lemmatization
No
Tokenization
No
Social Media Analytics Tools
Campaign Analytics
No
Competitor Monitoring
Yes
Customizable Reports
Yes
Engagement Tracking
Yes
Influencer Tracking
No
Multi-Channel Data Collection
Yes
Social Media Monitoring
Audience Segmentation
Yes
Competitive Analysis
Yes
Configurable Alerts
Yes
Customer Engagement
Yes
Dashboard
Yes
Impact Scoring
Yes
Influencer Tracking
Yes
Reputation Management
Yes
Sentiment Analysis
Yes
Trend Tracking
Yes