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Description
Cognipharma's HCP Engagement Platform represents a Software as a Service (SaaS) offering tailored for pharmaceutical companies that seek to refine their omnichannel approaches and cultivate valuable relationships with healthcare professionals. This platform provides effortless integration with various Customer Relationship Management (CRM) systems like Veeva, IQVIA OCE, Salesforce, as well as custom-built solutions, thereby facilitating a unified management of customer information. Among its standout features are instantaneous HCP registration and validation processes, which grant quick access to content via single sign-on while ensuring verification against public databases or existing CRM data. Additionally, the platform prioritizes the management of consent and preferences, allowing for the gradual collection of channel and content preferences that help tailor communications to meet the expectations of healthcare professionals. By offering a high level of content personalization and optimizing channel interactions, Cognipharma's solution is designed to enhance marketing and sales performance metrics, providing valuable insights into customer journeys across various channels and pinpointing the most effective strategies for re-engagement. Ultimately, this comprehensive approach not only supports better decision-making but also fosters stronger connections between pharmaceutical companies and healthcare providers.
Description
SteepRock offers a comprehensive suite of AI-driven tools aimed at enhancing your market presence through the identification of key influencers and the analysis of extensive datasets, while also streamlining analytics processes, revealing concealed insights, and condensing multimedia content to promote more effective decision-making. Our premier offering, Opinion Leader Analytics (OLA), functions as an innovative healthcare big data search engine that delivers in-depth insights into healthcare professionals (HCPs), healthcare organizations (HCOs), care systems, payers, conferences, and digital/social media landscapes. Additionally, the Opinion Leader Management System (OLMS) provides a holistic perspective on pivotal individuals, patient and professional organizations, and accounts that influence your brand by aggregating real-time information on billions of external activities alongside your company’s internal operations. With our AI analytics platform, raw data is transformed into clear, actionable strategies that strip away personal biases and subjective inclinations, thereby enabling you to make precise, objective, and impactful decisions. This powerful combination of tools not only enhances your understanding of the market but also equips you with the necessary insights to stay ahead of the competition.
API Access
Has API
API Access
Has API
Integrations
IQVIA
Salesforce
Veeva CRM
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Cognipharma
Founded
2016
Country
Portugal
Website
www.cognipharma.com/hcp-engagement-platform/
Vendor Details
Company Name
SteepRock
Founded
2001
Country
United States
Website
www.steeprockinc.com
Product Features
Product Features
Healthcare CRM
Audience Targeting
Campaign Management
Marketing Automation
Medical History Records
Patient Communications
Patient Management
Physician Management
Predictive Analytics
