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Average Ratings 0 Ratings

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features
design
support

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Description

Many attribution tools can indicate which advertisements a customer interacted with prior to making a purchase, which demonstrates correlation. In contrast, Causality Engine reveals the potential impact on your revenue had those advertisements not been run, thus establishing causation. Utilizing causal inference—similar to the statistical techniques employed in clinical drug trials—we assess the actual incremental revenue generated by each marketing channel. This approach ensures that the results are unaltered, unassisted, and genuinely caused by the marketing efforts. The calculations are straightforward: for instance, if Meta shows a 4.2x ROAS, but your overall revenue remains unchanged after reducing your spend by 30%, it indicates that those conversions would have occurred regardless. Causality Engine precisely measures the extent of this effect. By linking your GA4 and Shopify data, you can receive your initial causal analysis in less than five minutes. There's no need for tracking pixels, cookies, or intricate integrations—simply upload your data to discover which channels are truly driving growth versus those that merely claim credit for pre-existing growth. The service offers a one-time analysis for $99, while continuous insights are available for $299 per month. This allows businesses to maintain an ongoing understanding of their marketing effectiveness and revenue generation.

Description

adCasa is an AI Marketing Operating System built for performance agencies, media buyers, and scaling brands. Developers have unified environments to live and work in; marketers just have a mess of CSVs and expensive, fragmented SaaS tools. adCasa gives performance operators a unified, daily visual workspace. Instead of a basic chatbot that forgets context, adCasa provides a secure, infinite canvas where humans dictate strategy, and the machine handles the math. CORE CAPABILITIES: • Visual Workflow Builder: Connect Google Ads, Meta, Slack, and your CRM on a drag-and-drop canvas. Automate lead routing and live campaign updates without writing a single line of code. • True ROI Analytics: Native ad platforms over-report their own success. Our causal inference engine calculates true incremental return on ad spend (ROAS), revealing which channels actually drive net revenue. • Dashboards on Demand: Stop paying for rigid analytics software. Use plain English to instantly generate custom performance dashboards connected to your live data. • 24/7 Campaign Watchdog: The OS continuously audits active campaigns. If efficiency drops, it halts the bleeding and sends an alert with a drafted repair strategy for human-in-the-loop approval. • Built-In Creative Studio: Generate video ads, images, voiceovers, and background music natively within the operating system. THE PRICING PARADIGM: We believe in transparent, usage-based compute. There are no feature paywalls or "per-seat" licenses. Every user gets full access to the entire OS and 150+ native API integrations. You only pay for the compute credits your team actually consumes.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

No images available

Screenshots View All

Integrations

Google Analytics Yes 
Facebook Ads No 
Google Ads No 
Google Docs No 
Google Drive No 
Google Search Console No 
Google Sheets No 
Google Slides No 
HubSpot Marketing Hub No 
Instagram Ads No 
LinkedIn Ads No 
Meta Ads Yes 
Pipedrive No 
Salesforce No 
Shopify Yes 
Slack No 
Telegram No 

Integrations

Google Analytics Yes 
Facebook Ads Yes 
Google Ads Yes 
Google Docs Yes 
Google Drive Yes 
Google Search Console Yes 
Google Sheets Yes 
Google Slides Yes 
HubSpot Marketing Hub Yes 
Instagram Ads Yes 
LinkedIn Ads Yes 
Meta Ads No 
Pipedrive Yes 
Salesforce Yes 
Shopify No 
Slack Yes 
Telegram Yes 

Pricing Details

$99/month
Free Trial No 
Free Version No 

Pricing Details

$0/month
Usage-Based Compute. We do not paywall features. Every tier includes Full OS Access and Unlimited Projects.

✅ Free Tier: $0 (150 Sign-Up Credits)
✅ Pro Tier: $29/mo (1,500 Credits)
✅ Agency Tier: $99/mo (6,000 Credits)
Free Trial No 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Causality Engine

Founded

2023

Country

Netherlands

Website

causalityengine.ai

Vendor Details

Company Name

adCasa

Founded

2024

Country

United Kingdom

Website

adcasa.io

Product Features

Marketing Attribution

Attribution Modeling No 
Audience Segmentation No 
Conversion Tracking No 
Cross-Channel Attribution No 
Customer Journey Mapping No 
Multi-Touch Attribution No 
Predictive Analytics No 
ROI Tracking No 

Product Features

Alternatives

Alternatives

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