Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Launch highly targeted marketing campaigns swiftly by leveraging your cloud data warehouse without the stress of storage costs, data access limitations, and reliance on engineering support. This approach allows you to operate at double the efficiency while reducing costs by 75%, resulting in a remarkable fourfold increase in return on investment. Utilize our intuitive visual builder to craft adaptable and impactful user segments for executing your ideal marketing strategies. Experience a pricing structure that is not only budget-friendly but also scales effortlessly alongside your expanding customer data requirements. Concerns about data volume will be a thing of the past as you gain access to comprehensive backfilled data, allowing for the development of thorough customer profiles that enhance engagement. Design insightful segments based on a complete 360-degree view of your data housed in the warehouse, enabling limitless possibilities. Bypass the cumbersome initial integration process by connecting directly to your Customer Engagement Platform (CEP) and start your campaign journey immediately. This way, you can minimize reliance on your data team for constructing complex and potentially faulty pipelines, allowing them to focus on areas where their expertise truly adds value. The freedom to innovate and execute is now in your hands.
Description
Customer Link, a product of PwC, serves as a customer data platform that integrates your data along with extensive third-party data from PwC to create a comprehensive 360° perspective of your clientele. Enhance customer experiences through unparalleled insights that typical platforms cannot provide. Ensure that your engagement is consistent and tailored across various channels and devices, effectively addressing your customers' needs. Experience a dynamic and complete customer profile that adjusts to shifts in demand and highlights actionable moments through call-to-action prompts. Leverage PwC’s AI and machine learning capabilities to construct a cohesive understanding of individuals, households, and essential consumer segments. Improve visibility into your spending, channel effectiveness, and customer interaction results, allowing you to identify potential wastages and uncover new avenues for high returns. This holistic approach not only maximizes your resources but also drives more strategic decision-making in your customer engagement efforts.
API Access
Has API
API Access
Has API
Integrations
Amazon Redshift
Snowflake
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Castled
Founded
2022
Country
United States
Website
www.castled.io
Vendor Details
Company Name
PwC
Founded
1998
Country
United Kingdom
Website
www.pwc.com/us/en/products/customer-link.html
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling