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Average Ratings 939 Ratings

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Average Ratings 1 Rating

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Description

CTM is a cloud-based conversation analytics and lead management platform designed to connect marketing attribution with customer communications and sales outcomes. Formerly known as CallTrackingMetrics, the software provides call tracking, conversation intelligence, lead routing, and contact center functionality. Its call tracking technology uses dynamic number insertion to attribute incoming calls to specific advertising campaigns, keywords, websites, and marketing channels. The platform also tracks SMS conversations, website form submissions, and online chats to provide a consolidated view of customer engagement. AI-powered analytics automatically transcribe, summarize, score, and analyze conversations to identify customer sentiment, purchasing intent, and potential sales opportunities. CTM includes AI voice agents that can answer inbound calls, qualify prospects, schedule appointments, and route inquiries to appropriate team members. Workflow automation tools support lead distribution, customer follow-ups, notifications, and CRM updates based on configurable business rules. Its reporting capabilities include real-time dashboards, advertising ROI analysis, agent performance monitoring, and campaign attribution reports. CTM integrates with marketing, analytics, and CRM platforms through native integrations, APIs, webhooks, and customizable automation tools.

Description

Our outsourcing platform effectively oversees your outbound calling initiatives using an advanced technology framework, artificial intelligence, and readily available telecallers. Begin welcoming new clients to your platform and initiate their onboarding process smoothly. Support and educate your customers throughout their entire onboarding experience to minimize drop-off rates. Engage with your gig workforce consistently and onboard them effectively to enhance retention and boost productivity. Mitigate interruptions in your delivery cycle by proactively contacting leads to verify whether a reattempt at delivery is necessary and to ensure accurate address capture. Elevate your customer experience and decrease return-to-origin rates by reaching out to customers via calls to confirm cash-on-delivery orders and eliminate duplicates. Additionally, streamline the process of scheduling appointments for your sales team to save both time and resources, ensuring a more efficient workflow overall. This comprehensive approach not only optimizes operations but also strengthens customer relationships.

API Access

Has API Yes 

API Access

Has API No 

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Screenshots View All

Integrations

Salesforce Yes 
Adobe Marketo Engage Yes 
DenGro Yes 
Facebook Yes 
Google Analytics Yes 
HubSpot CRM Yes 
Lightning Step Yes 
Liine Yes 
Mailchimp Yes 
MeisterTask Yes 
Microsoft Advertising Yes 
Optimizely One Yes 
Rank Ranger Yes 
Slack Yes 
Stackreaction Yes 
Switchbird Yes 
Unbounce Yes 
Wix Yes 
Zoho CRM Yes 

Integrations

Salesforce Yes 
Adobe Marketo Engage No 
DenGro No 
Facebook No 
Google Analytics No 
HubSpot CRM No 
Lightning Step No 
Liine No 
Mailchimp No 
MeisterTask No 
Microsoft Advertising No 
Optimizely One No 
Rank Ranger No 
Slack No 
Stackreaction No 
Switchbird No 
Unbounce No 
Wix No 
Zoho CRM No 

Pricing Details

$79 per month
All plans include unlimited users at no extra cost, while Marketing Pro and Sales Engage plans also include sub-accounts perfect for agencies and multi-location businesses.
Discounts up to 20% off for annual agreements.
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

CallTrackingMetrics

Founded

2012

Country

United States

Website

www.ctm.com

Vendor Details

Company Name

SquadStack

Founded

2013

Country

India

Website

www.squadstack.com

Product Features

Call Center

Blended Call Center Yes 
Call Logging Yes 
Call Recording Yes 
Call Scripting Yes 
Campaign Management Yes 
Database No 
Escalation Management Yes 
IVR / Voice Recognition Yes 
Inbound Call Center Yes 
Manual Dialer Yes 
Outbound Call Center Yes 
Predictive Dialer No 
Progressive Dialer No 
Queue Management Yes 
Real-time Chat Yes 
Reporting/Analytics Yes 

Call Recording

Archiving Yes 
Call Sharing Yes 
Distributed Call Recording No 
Event Triggered Recording Yes 
File Transfer No 
Instant Retrieval No 
On-Demand Recording No 
Recording Bookmarking No 
Scheduled Recording No 
Screen Activity Recording No 
Video Call Recording No 

Call Tracking

CRM Yes 
Call Log Yes 
Call Recording Yes 
Call Routing Yes 
Caller Identification Yes 
Campaign Management Yes 
Conversion Tracking Yes 
IVR / Voice Recognition Yes 
Keyword Tracking Yes 

Conversation Intelligence

AI Insights Yes 
Account Health Alerts No 
Call Analytics Yes 
Call Recording Yes 
Call Recording Cloud Storage Yes 
Call Snippets Yes 
Call Transcription Yes 
Call/Meeting Sharing No 
Sales Coaching Yes 
Topic Tags No 
Topic-Based Analytics No 
Video Conferencing Analytics No 
Win/Loss Analysis No 

IVR

Call Center Yes 
Call Logging Yes 
Call Recording Yes 
Call Routing Yes 
Multiple Scripts Yes 
Phone Key Input Yes 
Survey Management No 
Text to Speech Yes 
Voice Customization Yes 
Voice Mail Yes 

Marketing Attribution

Attribution Modeling No 
Audience Segmentation No 
Conversion Tracking Yes 
Cross-Channel Attribution Yes 
Customer Journey Mapping No 
Multi-Touch Attribution Yes 
Predictive Analytics No 
ROI Tracking Yes 

Softphone

Audio / Video Conferencing Yes 
Call Logging Yes 
Call Recording Yes 
Call Transfer Yes 
Caller Identification Yes 
Chat / Messaging Yes 
Contact Management Yes 
Fax Management Yes 

Speech Analytics

Automatic Transcription Yes 
Call Center Management No 
Call Recording Yes 
Customer Experience Management No 
Data Security No 
Natural Language Processing Yes 
Predictive Analytics No 
Self-Service Search No 
Sentiment Analysis Yes 
Surveys & Feedback No 

Product Features

Call Center

Blended Call Center No 
Call Logging No 
Call Recording No 
Call Scripting No 
Campaign Management No 
Database No 
Escalation Management No 
IVR / Voice Recognition No 
Inbound Call Center No 
Manual Dialer No 
Outbound Call Center No 
Predictive Dialer No 
Progressive Dialer No 
Queue Management No 
Real-time Chat No 
Reporting/Analytics No 

Campaign Management

Channel Management No 
Contact Database No 
Email Marketing No 
Event Triggered Actions No 
Lead Management No 
Multi-Campaign No 

Data Science

Access Control No 
Advanced Modeling No 
Audit Logs No 
Data Discovery No 
Data Ingestion No 
Data Preparation No 
Data Visualization No 
Model Deployment No 
Reports No 

Sales Intelligence

CRM Integration No 
Data Cleaning No 
Data Enrichment No 
Data Import/Export No 
Data Mining No 
Data Verification No 
Email Integration No 
Lead Scoring No 
List Building No 
Performance Management No 
Pipeline Management No 
Predictive Modeling/Analytics No 
Prospecting Tools No 
Reporting/Analytics No 
Sales Forecasting No 

Telemarketing

Auto Dialer No 
CRM No 
Call Logging No 
Call Recording No 
Call Routing No 
Call Scripting No 
IVR / Voice Recognition No 
Inbound Call Center No 
Lead Distribution No 
Outbound Call Center No 

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