Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
At the core of our innovative approach lies in-data computing, a cutting-edge technology aimed at efficiently processing substantial volumes of data. Our leading product, BigObject, is a prime example of this technology; it is a time series database purposefully created to enable rapid storage and management of vast data sets. Leveraging in-data computing, BigObject has the capability to swiftly and continuously address diverse data streams without interruption. This time series database excels in both high-speed storage and data analysis, showcasing remarkable performance alongside robust complex query functionalities. By transitioning from a traditional relational data structure to a time-series model, it harnesses in-data computing to enhance overall database efficiency. The foundation of our technology is an abstract model, wherein all data resides within an infinite and persistent memory space, facilitating seamless storage and computation. This unique architecture not only optimizes performance but also paves the way for future advancements in data processing capabilities.
Description
Robyn is a cutting-edge, open-source Marketing Mix Modeling (MMM) tool created by Meta’s Marketing Science team for experimental purposes. It aims to assist advertisers and analysts in constructing thorough, data-driven models that assess how various marketing channels affect business results, such as sales and conversions, while ensuring privacy through aggregated data. Instead of depending on tracking individual users, Robyn delves into historical time-series data by integrating marketing expenditure or reach information—encompassing ads, promotions, and organic initiatives—with performance indicators to evaluate incremental impacts, saturation effects, and carry-over dynamics. The package utilizes a combination of classical statistical techniques and contemporary machine learning methods; it employs ridge regression to mitigate multicollinearity in complex models, performs time-series decomposition to differentiate between trends and seasonal patterns, and incorporates a multi-objective evolutionary algorithm for optimization. This innovative approach allows businesses to gain deeper insights into their marketing effectiveness and make more informed decisions based on robust analysis.
API Access
Has API
Yes
API Access
Has API
No
Integrations
Facebook
No
Facebook Ads
No
Instagram Ads
No
Meta Ads
No
Meta Pixel
No
Integrations
Facebook
Yes
Facebook Ads
Yes
Instagram Ads
Yes
Meta Ads
Yes
Meta Pixel
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
Free
Free Trial
No
Free Version
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
BigObject
Founded
2014
Country
China
Website
bigobject.io/
Vendor Details
Company Name
Meta
Founded
2004
Country
United States
Website
facebookexperimental.github.io/Robyn/
Product Features
Big Data
Collaboration
No
Data Blends
No
Data Cleansing
No
Data Mining
No
Data Visualization
No
Data Warehousing
No
High Volume Processing
No
No-Code Sandbox
No
Predictive Analytics
No
Templates
No