Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

Beckon, heralded as The Source of Truth for Marketing™, serves as the go-to platform for global brands seeking reliable data management, reporting, and analytics to inform their decision-making processes. Designed specifically for marketers aiming to harness their data effectively, Beckon allows users to uncover insights, identify successful strategies, allocate resources judiciously, enhance ROI, and demonstrate the influence of marketing on overall business outcomes. With features that enable the exploration and sharing of insights through storytelling dashboards, performance scorecards, and captivating visualizations, Beckon stands out. The platform offers automated data management, comprehensive visibility into cross-channel performance, omnichannel analytics, and real-time dashboards, along with essential marketing KPIs. By empowering marketers to make informed, data-driven decisions that foster growth, Beckon addresses a vital need in the industry. While many marketers aspire to achieve this, it involves more than a simple checklist; it requires a combination of essential capabilities, including data aggregation, ETL processes, data storage and governance, taxonomy development, normalization, data cleansing and validation, as well as analytics, visualization, reporting, scorecarding, collaboration, and meticulous planning for sustained success. Ultimately, Beckon equips marketers with the tools required to navigate the complexities of data, ensuring they can thrive in a competitive landscape.

Description

Addressing issues of data accuracy and alignment is essential to provide consumers with a more profound insight into their data landscape. By implementing a flexible and feature-rich business intelligence and analytics platform, organizations can gain the capabilities necessary to design intricate dashboards and reports tailored to user requirements. Collaborating with a company that prioritizes customer needs can empower your business to establish a sustainable competitive edge in the market. With the ability to connect to various open data sources—ranging from conventional databases and flat files to Excel sheets and web-based data via APIs—users can seamlessly integrate information. Incorporating advanced features such as self-service capabilities, data exploration, and external administrative functionalities enhances user experience. Data can be visualized through an extensive array of chart types, or customized visual representations can be created using scorecards and small multiples. Furthermore, seamless connectivity to diverse data repositories, including cloud data warehouses, Hadoop, NoSQL document stores, streaming data, and search engines, allows for comprehensive data management and analysis. This holistic approach not only improves data interaction but also fosters a culture of informed decision-making within the organization.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

AdRoll
Adobe Marketo Engage
Basecamp
Brightcove
Chartbeat
Constant Contact
Desktop.com
Eloqua
Facebook
Google Analytics
HubSpot Marketing Hub
Khoros
LinkedIn
Mailchimp
Metric Insights
Mixpanel
Salesforce Marketing Cloud Account Engagement
Webtrends
WordPress
X (Twitter)

Integrations

AdRoll
Adobe Marketo Engage
Basecamp
Brightcove
Chartbeat
Constant Contact
Desktop.com
Eloqua
Facebook
Google Analytics
HubSpot Marketing Hub
Khoros
LinkedIn
Mailchimp
Metric Insights
Mixpanel
Salesforce Marketing Cloud Account Engagement
Webtrends
WordPress
X (Twitter)

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

$20 per month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Beckon

Country

United States

Website

www.beckon.com

Vendor Details

Company Name

insightsoftware

Country

United States

Website

insightsoftware.com/logi-analytics/logi-symphony/

Product Features

Business Intelligence

Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics

Product Features

Business Intelligence

Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics

Alternatives

Alternatives

Warp 10 Reviews

Warp 10

SenX
MarketsmithIQ Reviews

MarketsmithIQ

Marketsmith
Visuant Reviews

Visuant

Competitive Solutions