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Description
It is the sole demand-side platform that integrates search, social, and site direct functionalities through a unified interface. Basis DSP provides users with access to a comprehensive programmatic ecosystem filled with inventory, audiences, and datasets, along with the capability to plan, purchase, and oversee campaigns effectively. This platform combines end-to-end process automation with programmatic digital media planning and execution. Its seamless interoperability with search, social, and ad server platforms allows media professionals to devise and implement robust digital media strategies. The billing automation feature within Basis DSP simplifies the reconciliation of delivery metrics and streamlines the creation and payment of invoices. Additionally, users can plan, negotiate, and monitor custom private marketplace offerings across a vast array of premium publishers without needing to exit the Basis platform. By leveraging the advanced artificial intelligence engine of Basis, users can enhance campaign outcomes—opting for either algorithmic or machine learning optimizations that automatically interpret data for better decision-making. This all-in-one solution revolutionizes the way media professionals approach campaign management and execution.
Description
Our approach utilizes advanced machine learning and predictive algorithms to optimize programmatic advertising for your team. You establish your objectives, and our algorithms handle all the fine-tuning—determining where to purchase, how much to invest, which creatives to display, and the timing of these decisions—to guarantee a positive return on investment. The platform consistently evaluates contextual and behavioral signals to predict lifetime value and in-app conversions effectively. We create and rotate various creatives across multiple placements while automatically adjusting bids to help you surpass your targets. With our comprehensive dashboard, API, and granular log-level data, you gain complete insight into your performance and advertising expenditure. Navigating programmatic marketing can be quite complex, but our technology streamlines the process so you can concentrate on enhancing your product. By driving new installs and promoting in-app activations, you can expand your business while also attracting long-term users. Additionally, our system allows you to reach potential customers through location-based campaigns and dynamic advertisements showcasing your product catalog, thereby enhancing your marketing strategies and increasing overall effectiveness.
API Access
Has API
API Access
Has API
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Basis
Country
United States
Website
basis.com/technology/dsp/
Vendor Details
Company Name
Jampp
Founded
2013
Country
United States
Website
www.jampp.com
Product Features
Product Features
Campaign Management
Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign