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Description
Channel Fusion is an innovative modular platform designed for channel marketing that consolidates all elements of co-marketing and partner engagement within a unified, scalable framework. It provides a range of tools, including an ad builder and asset library to facilitate efficient co-branding, as well as co-op fund management features that allow businesses to allocate, claim, and monitor marketing development funds (MDF) with automated processes for verification and payments. Additionally, it supports the creation, launch, and management of consumer rebate programs through both self-service and personalized options. With its digital marketing capabilities, Channel Fusion enables precise hyper-local campaign execution while maintaining brand compliance and content localization through intelligent asset distribution and approval mechanisms. Furthermore, its enablement programs ensure that partners are well-supported with training resources, playbooks, and performance-based incentives, while omnichannel experience tools empower marketers to deliver consistent messaging seamlessly across various customer interaction points. This comprehensive approach not only enhances partner engagement but also optimizes the overall effectiveness of marketing initiatives.
Description
Extu’s Partner Experience Platform (PexP) stands out as a comprehensive solution for channel marketing and incentives, featuring first, second, and third-party attribution alongside through-channel marketing and performance-driven incentives. It employs predictive analytics and offers enticing group travel rewards, all designed to be fully integrated, compliant, and developed in-house. Campaigns and lead activities are managed through an insights hub that delivers real-time lead alerts, detailed account profiling, intent scoring, performance dashboards, and complete ROI tracking from the initial click to the final sale. The incentive engine is robust, accommodating various reward types such as SPIFFs, rebates, debit cards, merchandise, training rewards, and luxurious travel opportunities, facilitated through automated catalogs, leaderboards, quizzes, and dedicated reward portals. Furthermore, Extu provides essential services, including expert campaign development, onboarding, meticulous data auditing, strategic consulting, and comprehensive logistics for incentive travel, all aimed at ensuring rapid deployment. As a result, clients have experienced impressive outcomes, including a remarkable 90% partner engagement rate, an average return on investment of 20:1, and significant growth in measurable pipeline metrics. This unique blend of features makes PexP an indispensable tool for organizations seeking to optimize their partner relationships and marketing effectiveness.
API Access
Has API
API Access
Has API
Integrations
LinkedIn
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Banked
Founded
2018
Country
United States
Website
banked.com
Vendor Details
Company Name
Extu
Founded
1994
Country
United States
Website
extu.com
Product Features
Product Features
Employee Recognition
Goals
Leaderboards / Activity Tracking
Manager-to-Peer Recognition
Mention Management
Nominations
Peer-to-Peer Recognition
Performance Management
Rewards Catalog
Rewards Points
Social Recognition
eCards
