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Description
Channel Fusion is an innovative modular platform designed for channel marketing that consolidates all elements of co-marketing and partner engagement within a unified, scalable framework. It provides a range of tools, including an ad builder and asset library to facilitate efficient co-branding, as well as co-op fund management features that allow businesses to allocate, claim, and monitor marketing development funds (MDF) with automated processes for verification and payments. Additionally, it supports the creation, launch, and management of consumer rebate programs through both self-service and personalized options. With its digital marketing capabilities, Channel Fusion enables precise hyper-local campaign execution while maintaining brand compliance and content localization through intelligent asset distribution and approval mechanisms. Furthermore, its enablement programs ensure that partners are well-supported with training resources, playbooks, and performance-based incentives, while omnichannel experience tools empower marketers to deliver consistent messaging seamlessly across various customer interaction points. This comprehensive approach not only enhances partner engagement but also optimizes the overall effectiveness of marketing initiatives.
Description
For many channel marketers, the ongoing challenge lies in discovering innovative methods to capture their partners' focus and enhance their sales performance. This often leads to the development of various marketing and training materials, which are subsequently uploaded to partner-centric websites and portals. While tracking metrics like "asset downloads" may seem like a measure of success, it fails to provide insight into whether partners are effectively utilizing the supplied content in their markets or generating leads from it. This conventional strategy of partner marketing, which has persisted for over ten years, still heavily depends on the distribution of static assets across web portals and content libraries, often resulting in partners spending excessive time navigating these resources only to abandon them. The "campaign in a box" concept has not rectified this issue, as partners frequently lack the time and resources to actively search for, customize, and implement new materials. Consequently, they often find themselves trapped in a metaphorical box or lost within the portal, leading to your carefully crafted marketing assets and training tools going to waste. The disconnect between content creation and partner engagement ultimately undermines the effectiveness of these resources.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
$500.00/month
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Banked
Founded
2018
Country
United States
Website
banked.com
Vendor Details
Company Name
ContentMX
Founded
2008
Country
United States
Website
www.contentmx.com
Product Features
Product Features
Content Marketing
Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management