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Description
Backstory is an AI sales intelligence and pipeline management platform that helps revenue organizations analyze opportunities, forecast outcomes, and determine what actions to take next. It integrates with CRMs, email systems, calendars, meeting platforms, and other sales tools to automatically capture customer interactions and connect activity to the appropriate accounts and deals. This automated activity capture reduces the need for representatives to manually log meetings, calls, contacts, and engagement data. Backstory uses AI to evaluate deal health, engagement patterns, historical wins, stakeholder coverage, potential bottlenecks, and other indicators that may affect close likelihood. Sales teams can identify at-risk opportunities, uncover growth potential, and understand why particular deals are more or less likely to progress. Stakeholder mapping shows who is involved in an opportunity and highlights missing contacts or relationship gaps that could influence the buying process. AI coaching and deal-specific recommendations provide sellers with suggested next steps based on buyer activity, deal context, and established sales patterns. Forecasting, renewals and retention analysis, pipeline management, and account activity intelligence give managers a broader view of current and future revenue performance. Backstory is designed for sales teams that want to make pipeline decisions using continuously updated engagement data rather than relying primarily on manual CRM updates and rep judgment.
Description
Cara seamlessly merges B2B data with instantaneous insights sourced from the web, news, and social media to automate the scheduling of sales calls. A robust go-to-market approach is anchored in a well-curated list, and Cara employs various strategies to assist you in constructing that perfect sales pipeline. By leveraging your reliable B2B data sources such as LinkedIn and Apollo, Cara eliminates the need for extra subscriptions. Additionally, Cara allows you to incorporate your current CRM data, enabling you to initiate, enhance, or broaden your sales pipeline with ease. You can upload CSV files to either create or enrich your pipeline, providing relevant information that aids in lead qualification and personalizes outreach. With Cara handling all the intricate manual research tasks, you can effortlessly identify and verify buying signals across web platforms, news outlets, and social channels. Cara meticulously reviews, interprets, and processes information from the websites of your leads' companies, ensuring you have a comprehensive understanding of their activities. Furthermore, Cara keeps you informed about any pertinent public news, ranging from product launches to hiring announcements and regulatory updates, ensuring you never miss an opportunity.
API Access
Has API
API Access
Has API
Integrations
Slack
Apollo
Claude
Crunchbase
Gmail
Google Cloud Search
Google Maps
Google Sheets
Google Workspace
LinkedIn
Integrations
Slack
Apollo
Claude
Crunchbase
Gmail
Google Cloud Search
Google Maps
Google Sheets
Google Workspace
LinkedIn
Pricing Details
$50 per user per month
Free Trial
Free Version
Pricing Details
$147 per month
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Backstory (People.ai)
Founded
2016
Country
United States
Website
www.backstory.ai/
Vendor Details
Company Name
Sparkbase
Founded
2024
Country
Netherlands
Website
sparkbase.ai/
Product Features
Account Planning
Account Segmentation
Account Tracker
Annual Account Plan
Communication Matrix
Competitor Stacking
Dashboard
Performance Metrics
Relationship Mapping
Trend Monitoring
White Space Analysis
Inside Sales
Auto-Dialing
Call List Management
Call Recording
Campaign Management
Dashboard
Data Management
Lead Capture
Lead Distribution
Lead Scoring
Performance Management
Revenue Intelligence
Actionable Insights
Alerts / Notifications
CRM Interactions
Call Scoring
Conversation Intelligence
Dashboard
Email/Message Interactions
Market Intelligence
Phone Call Interactions
Pipeline Visibility
Sales Coaching
Video Call Interactions
Revenue Operations
AI Insights
Account Health Dashboard
Automatic CRM Updates
Contact / Activity Tracking
RevOps Automation
Revenue Dashboard
Revenue Intelligence / Reporting
Sales Analytics
Sales Forecasting
Third-Party Data Aggregation
Sales Analytics
Collaboration Tools
Dashboards
Forecasting Analytics
Ideal Customer Profile (ICP)
Lead Analytics
Pipeline Management
Predictive Forecasting
Predictive Lead Scoring
Sales Intelligence Reporting
Sales Intelligence
CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting
Sales Performance Management
Incentive Compensation Management (ICM)
Predictive Sales Analytics
Quota Management
Reporting / Analytics
Sales Coaching Analysis
Sales Gamification
Sales Performance Tracking
Sales Planning & Forecasting
Territory Management