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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

You can centralize all your assets, manage the entire content lifecycle, from creation to distribution, and get to markets on time and on-brand. You can get a single view of strategy, planning, execution and review across all locations and teams in real-time. This will eliminate the need to do all the work. All your marketing planning, workflows and financials can be managed from one central view. Aprimo is a leader in AI and workflow capabilities. Content atomization supports the entire content lifecycle, from the creative effort to the downstream performance. Aprimo AI streamlines collaboration, optimizes assets, and helps you create richer brand experiences quicker. It generates smart tags, descriptions, and suggests existing content for reuse before you make a request to maximize asset reuse.

Description

Simple Asset Manager is a digital asset management (DAM) platform built by Simple Marketing Solutions (simple.io) for brand and marketing teams in mid-to-enterprise organisations and regulated industries in banking, insurance, healthcare and retail. The platform centralises all digital assets — images, videos, documents, brand guidelines, templates and campaign files — in a single AI-searchable library. AI-powered auto-tagging and Optical Character Recognition (OCR) search allow teams to find assets by content and context, not just filename, reducing retrieval from minutes to seconds and eliminating duplication spend on assets that already exist but cannot be located. Version control ensures only the latest approved assets are distributed to teams, agencies and partners. Usage rights controls and licence expiry dates automatically withdraw assets when permissions lapse — removing the compliance risk of unlicensed assets appearing in market. Multi-tier approval workflows, mandatory compliance checklists and automatic audit trail recording ensure only reviewed, compliant assets enter the library. Role-based permissions control access across internal teams, agencies and partners. Can be connected with Simple Admation — assets approved through Admation's workflow publish directly into the Asset Manager library, creating a continuous chain from production to approved asset storage. Also sold and fully functional as a standalone DAM. By Simple Marketing Solutions (simple.io

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Adobe Acrobat
Akamai
Claravine
Contentstack
Drupal
Hootsuite
IBM Aspera
Liferay DXP
ON24
PathFactory
Red Marker
Rights Cloud
SAP Marketing Cloud
Salesforce
Salesforce Agentforce Marketing
Salesforce Agentforce Service
Simple Admation
Smint.io
Templafy
Vimeo

Integrations

Adobe Acrobat
Akamai
Claravine
Contentstack
Drupal
Hootsuite
IBM Aspera
Liferay DXP
ON24
PathFactory
Red Marker
Rights Cloud
SAP Marketing Cloud
Salesforce
Salesforce Agentforce Marketing
Salesforce Agentforce Service
Simple Admation
Smint.io
Templafy
Vimeo

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

TBQ
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Aprimo

Founded

1998

Country

United States

Website

www.aprimo.com

Vendor Details

Company Name

Simple

Founded

2008

Country

Australia

Website

www.simple.io/products/simple-asset-manager/

Product Features

Digital Asset Management

Asset Categorization
Asset Library
Asset Sharing
Brand Control
Customizable Branding
File Conversion
Metadata Management
Mobile App
Reporting/Analytics
Search Within Document
Search/Filter
Version Control
Watermarking
Workflow Management

Marketing Planning

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

MRM

Activity Planning
Analytics / ROI Tracking
Approval Workflow
Brand Management
Budgeting & Forecasting
Content Management
Digital Asset Management
Expense Management
Marketing Calendar
Strategic Planning

Product Features

Digital Asset Management

Asset Categorization
Asset Library
Asset Sharing
Brand Control
Customizable Branding
File Conversion
Metadata Management
Mobile App
Reporting/Analytics
Search Within Document
Search/Filter
Version Control
Watermarking
Workflow Management

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