Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Affinity’s Ad Network is an innovative platform that harnesses AI to transform how publishers and advertisers approach audience engagement, reach, and monetization, transcending traditional barriers by providing targeted solutions throughout the entire purchase journey—raising awareness, piquing interest, and influencing decisions. The advanced publisher suite, powered by AI, enhances programmatic revenue, leverages first-party data to boost subscription rates, and streamlines operational processes for increased efficiency. It effortlessly integrates with current publisher technologies to capture real-time insights from market and competitors, employs customizable rules alongside machine-learning algorithms for yield optimization, and ensures that only complex exceptions are flagged for human intervention. Developed meticulously by a team of over 100 engineers, the platform emphasizes privacy compliance under regulations like GDPR and CCPA, while also enhancing user experience through user-friendly, real-time dashboards that clearly display yield improvements, subscription growth, and key operational metrics. By focusing on these critical aspects, Affinity’s Ad Network sets a new standard in the digital advertising landscape.
Description
Publishers of all sizes use PubWise to easily deploy & optimize a full range of modern programmatic technologies. PubWise takes the guesswork out of header bidding, programmatic demand, Google AdX, and digital reporting. Working with all ad types including web banner, app, video, native, AMP, and CTV, PubWise's unique capabilities allows each publisher the freedom to work with only the technology and tools they need and fully control user experience.
PubWise is the only Prebid.js management service offering Smart Path Optimization Technology (SPOT) which uses ML to deliver an optimized ad configuration matched to user segments and tailored demand inclusion that improves net revenue and latency. PubWise is committed to protecting publisher value and data with clear auction dynamics, transparent fees and direct sales.
Advertisers can reach hyper-targeted audiences with top-tier publishers directly by connecting through the PubWise DSP and oRTB platforms.
PubWise is a first-party, fully observable, end-to-end platform focused on efficiency, sustained value, and future proofing.
API Access
Has API
No
API Access
Has API
No
Integrations
Admiral
No
Axis LMS
Yes
Incredible
Yes
Intuizi
No
Lightspeed DMS
Yes
Motileo
Yes
Odella
Yes
Integrations
Admiral
Yes
Axis LMS
No
Incredible
No
Intuizi
Yes
Lightspeed DMS
No
Motileo
No
Odella
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
Pricing depends on products used.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
Yes
Mac
Yes
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Affinity
Founded
2006
Country
United States
Website
affinity.com
Vendor Details
Company Name
PubWise
Founded
2016
Country
United States
Website
www.pubwise.io
Product Features
Product Features
Ad Server
A/B Testing
Yes
Ad Inventory Management
Yes
Ad Optimization
Yes
Banner Management
Yes
Conversion Tracking
Yes
Mobile Ad Serving
Yes
Native Ad Serving
Yes
Newsletter / Email Ad Serving
No
Referrals / Affiliates
No
Rich Media Ad Serving
Yes
Video Ad Serving
Yes