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Description
A technology-focused platform designed for consumer insights teams enables the mapping of insights across various media, digital, and shopper interactions, facilitating the creation of emotionally resonant customer experiences while optimizing the customer journey to enhance conversion rates. Additionally, it provides valuable insights into emotion, attention, engagement, and visibility. For UX teams, it offers a usability testing and analytics platform that evaluates attention, engagement, and emotional responses throughout user journeys, allowing for the testing of prototypes, mockups, websites, applications, and chatbots. This platform helps in pinpointing crucial UI elements that attract customer attention, ensuring the delivery of emotionally optimized user experiences that drive higher conversion rates. Furthermore, it leverages Emotion Insights to craft exceptional customer experiences, utilizing Facial Coding APIs to assess emotional responses at scale through single face emotion recognition, in-the-wild multi-face emotion recognition, and recorded video emotion analysis. The platform is capable of testing stimuli across diverse modes and channels such as videos, print advertisements, planograms, package designs, websites, applications, and chatbots, ensuring comprehensive insights into consumer behavior and emotional engagement. This multifaceted approach empowers brands to refine their strategies and create impactful interactions with their audience.
Description
Atenya is a cutting-edge platform that leverages AI to analyze social media sentiment and emotional responses, enabling brands to grasp the reasons behind audience engagement by interpreting contextual and emotional subtleties found in social media interactions and posts. By employing proprietary AI models that extend beyond mere likes, shares, and keywords, it evaluates sentiment, emotions, and risk factors instantaneously, identifying potential negative trends early to prevent potential PR crises. Furthermore, it links emotional engagement directly to business results such as brand loyalty and conversion rates, illustrating how audience sentiments impact ROI and long-term brand value. Operating seamlessly in the background, Atenya automatically generates insightful reports, offers real-time alerts and dashboards, and can effortlessly integrate its findings into existing analytics frameworks or provide data through API, ensuring teams receive actionable insights without the burden of manual processing. This continuous operation allows brands to stay ahead of audience trends, enhancing their strategic decision-making processes.
API Access
Has API
API Access
Has API
Integrations
Facebook
Instagram
YouTube
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Affect Lab
Founded
2016
Country
India
Website
affectlab.io
Vendor Details
Company Name
Atenya
Founded
2024
Country
United States
Website
atenya.com
Product Features
Emotion Recognition
Facial Emotions
Facial Expression Analysis
Machine Learning
Photo Emotions
Speech Emotions
Video Emotions
Written Text Emotions
Usability Testing
A/B Testing
Annotations
Audience Targeting
Heatmaps
Impression Testing
Mobile Testing
Moderated Usability Testing
Prototype Testing
Quantitative Metrics
Remote User Testing
Reporting / Analytics
Surveys and Feeback
Video Recording / Transcription
Product Features
Social Media Analytics Tools
Campaign Analytics
Competitor Monitoring
Customizable Reports
Engagement Tracking
Influencer Tracking
Multi-Channel Data Collection